Innovative Collaboration in the Beauty Industry
Bionto, a biotech startup originating from Tohoku University, has recently signed a significant joint product development agreement with
Toyo Beauty, a leading cosmetics ODM manufacturer in Japan. This collaboration aims to create advanced beauty devices that harness the groundbreaking iontronics technology pioneered by Professor Matsuhiko Nishizawa over two decades of research.
Background of the Collaboration
Bionto has been at the forefront of developing self-care and self-medication healthcare devices based on iontronics technology. This technology led to the creation of the
Bio-Powered Skin Patch (BIPP®), which generates electricity simply by adding water. This innovative patch delivers a safe, low electrical current to enhance the penetration of active ingredients into the skin, presenting exciting applications in the beauty and cosmetics sector.
On the other hand, Toyo Beauty boasts extensive experience in the cosmetics ODM field, providing comprehensive solutions ranging from formulation development to production and quality control. By merging Bionto's cutting-edge iontronics technology with Toyo Beauty's robust expertise in cosmetic development and manufacturing, the two companies aim to launch novel beauty devices that offer unmatched value.
Statements from Company Executives
Toyo Beauty President Fumiaki Iwase
“The partnership with Bionto marks a monumental step in redefining the beauty industry. For years, we have pursued the potential of beauty and health in the cosmetics ODM sector, and our encounter with iontronics technology has expanded those possibilities significantly. By combining this simple yet revolutionary technique, which generates power from water to efficiently deliver active ingredients, with our know-how in cosmetic development, we are confident we can provide customers with unprecedented excitement and satisfaction. We are truly thrilled to create the future of beauty together.”
Bionto CEO Hiroshi Senoo
“It brings me immense joy that we have established a joint product development contract with Toyo Beauty, a company with a proven track record in the cosmetics industry. Our iontronics technology, which has shown tremendous promise in transdermal drug delivery in medical settings, could drastically improve the infiltration efficiency of active ingredients in the beauty sector as well. With Toyo Beauty’s extensive knowledge and manufacturing capabilities, we are committed to expediting the development of products that provide consumers with new beauty experiences.”
Upcoming Event: COSME Week
Bionto is also set to exhibit at the
16th COSME Week in Tokyo, scheduled from January 14 to 16, 2026. This event is among Japan's largest comprehensive exhibitions, showcasing everything from development-oriented products and technologies to finished cosmetics, health foods, hair care products, and beauty items.
Exhibit Details
- - Exhibition Name: 16th COSME Week (Tokyo) - First Gallery -
- - Booth Number: WEEK22
- - Exhibition Dates: January 14-16, 2026, from 10:00 AM to 6:00 PM (final day until 5:00 PM)
- - Venue: Tokyo Big Sight
- - Organizer: RX Japan Co., Ltd.
- - Official Site: COSME Week
Company Overview
- - Company Name: Bionto Inc.
- - CEO: Hiroshi Senoo
- - Location: Aobayama Garage, 468-1 Aobamachi, Sendai, Miyagi Prefecture
- - Established: March 3, 2025
- - Business Activities: Planning, development, manufacturing, and sales of bio-iontronics devices
- - Website: Bionto