A Decade of Excellence: DAIKEN's 'Trinity' Flooring
In 2023, DAIKEN Corporation proudly marks the 10th anniversary of its groundbreaking decorative flooring product, 'Trinity'. Launched in 2015 during the company's 70th anniversary celebrations, Trinity has transformed the flooring market with its unique approach that harmonizes aesthetic appeal, exceptional quality, and advanced technology.
At its inception, the launch of Trinity coincided with a significant trend in the residential flooring market. Homeowners were increasingly favoring aesthetically pleasing flooring options, yet the maintenance challenges associated with solid wood flooring raised concerns. Recognizing this gap, DAIKEN introduced Trinity—a game-changing product that boasts the visual appeal of solid wood while offering superior durability and ease of maintenance that is often lacking in conventional wood alternatives.
Trinity employs a patented technology that encompasses not only the surface but also the edge of the flooring with a specially reinforced sheet. This innovative approach creates a realistic three-dimensional effect, allowing Trinity to achieve a level of design sophistication akin to solid timber flooring. Over the past decade, the product has garnered considerable adoption, achieving sales figures equivalent to around 70,000 detached homes, totaling more than 1.7 million tsubo (approximately 5.6 million square meters).
What sets Trinity apart in a competitive and rapidly changing market? While traditional decorative sheet flooring collections tend to refresh every few years to adapt to new interior design trends, Trinity has seen a steady increase in annual sales, even a decade post-launch. DAIKEN has continued to expand the product line with new patterns and features, ensuring that Trinity stays relevant and appealing in an ever-evolving marketplace.
Moreover, Trinity’s success is attributed to its commitment to quality and innovation. Through adept production techniques and an acute awareness of consumer preferences, DAIKEN has established Trinity as more than just a product; it’s a staple in the residential flooring segment, cherished by consumers and industry professionals alike. The company recognizes its responsibility to further enhance the Trinity series, promising to unveil next-generation high-design flooring products that will redefine standards in the industry.
DAIKEN‘s commitment to producing high-quality flooring has led to the introduction of various types of Trinity products, catering to a wide array of consumer needs—from the 178mm standard width Trinity to the broader 303mm Trinity Grande and sound-proof options designed for multi-family living spaces.
As Trinity continues to evolve, DAIKEN remains focused on its mission to create a new standard in the flooring industry, leveraging advanced production technologies to promote sustainability, durability, and aesthetic excellence. The past decade has been nothing short of a remarkable journey for Trinity, and the company looks forward to the future with optimism, trust, and a commitment to continually deliver top-tier products that meet and exceed customer expectations.
In summary, DAIKEN’s Trinity has not only celebrated its 10-year anniversary but has also set the benchmark for innovation in the flooring market, combining artistic design with practical application to enhance everyday living spaces. With advancements on the horizon, consumers can expect even more exciting developments in the years to come.