PSignite Appoints New Leadership to Propel Future Growth and Innovation in AI-Driven Management Software

PSignite's New Leadership Structure to Drive Growth

PSignite, a prominent player in AI-driven trade and revenue management software, has announced a major transition in its leadership aimed at bolstering growth and innovation. Jon Flaherty has taken on the role of Chief Executive Officer (CEO), a position he will leverage to steer the company in its next phase of development. This strategic move is complemented by the appointment of two seasoned industry veterans, Dianne Jacobs and Sanjay Gidwani, to the Board of Directors.

As CEO, Jon Flaherty's role is pivotal for PSignite, where he will be responsible for the company's daily operations and strategic planning. His extensive background in operational excellence and revenue strategies positions him as the right leader for this crucial phase. Adam Bartkowski, the former CEO, will now serve as Chairman of the Board, focusing on governance and high-level strategic partnerships while ensuring the company adheres to its foundational mission.

In a statement, Bartkowski expressed confidence in Flaherty, stating, "His comprehensive understanding of our business model and his forward-thinking vision make him uniquely qualified to lead PSignite into the future. I am excited to support him and our expanded Board in this new chapter."

The addition of Dianne Jacobs and Sanjay Gidwani to the Board signifies PSignite's commitment to building a robust leadership team with deep sector expertise. Dianne Jacobs, renowned for revitalizing Beech-Nut Nutrition Company, brings decades of leadership experience from her roles at major corporations such as Nestlé, Mondelēz, and Procter & Gamble. Her track record of driving successful transformations in the Consumer Packaged Goods (CPG) sector will be instrumental for PSignite as it expands its offerings.

Sanjay Gidwani, the former Chief Operating Officer at Copado and a former Vice President at Salesforce, brings a wealth of knowledge in scaling high-growth technology ventures. His experience in digital transformation within the enterprise software landscape makes him a valuable asset as PSignite aims to enhance and broaden its technological services.

Flaherty expressed enthusiasm about the new board members' contributions, stating, "We are thrilled to welcome Dianne and Sanjay to our Board, and I’m honored to join them as a director. Their extensive knowledge of the consumer goods market and operational frameworks will be vital as we refine our strategies, ultimately delivering greater returns on investment for our clients."

PSignite is recognized for its innovative use of artificial intelligence to support companies in optimizing trade promotion funds and improving revenue growth. With a strong emphasis on machine learning and agentic AI, the company aims to streamline processes and generate actionable insights for its customers in the CPG sector.

As the leadership transition unfolds, PSignite is not just positioning itself for immediate growth but is also laying the groundwork for sustainable long-term success. With its combined expertise in the Board, the company is eager to tackle new challenges and capture emerging opportunities within an ever-evolving marketplace.

For more information on PSignite and its AI-powered solutions, visit cpgvision.com.