CalNutri and Zucca AI Collaborate to Empower Emerging Brands with Accelerate!
CalNutri, Inc., a prominent figure in consumer packaged goods (CPG) commercialization, has announced an exciting new initiative called Accelerate!. This program is tailored to empower emerging brands operating in the realms of food, beverage, dietary supplements, personal care, and animal wellness. By aligning with values of health, sustainability, and innovation, Accelerate! seeks to bring forth unique products that resonate with evolving market trends and consumer demands.
The Core Objective of Accelerate!
At its heart, Accelerate! aims to foster collaboration between the brightest minds in both emerging and established brands. Through this program, CalNutri aspires to spotlight innovative product developments that are market-ready. The initiative’s acceptance criteria will hinge on product uniqueness, market potential, and their alignment with consumer trends—positioning brands for greater success in a competitive landscape.
Those interested in participating can apply starting January 5, 2026, with applications evaluated on a rolling basis by a panel of industry experts. This opening sets the stage for a transformative journey for selected brands, granting access to invaluable resources and a wealth of industry knowledge provided by CalNutri.
Strategic Support Offered
Selected brands will benefit from a comprehensive suite of growth-enabling services, including but not limited to:
- - Product development assistance
- - Supply chain sourcing and procurement
- - Guidance on regulatory compliance
- - Access to CalNutri’s state-of-the-art manufacturing facilities
Additionally, the support extends to various specialized areas such as packaging design, nutrition facts panel creation, labeling, logistics (both upstream and downstream), formulation, go-to-market strategies, and omni-channel demand planning. All these efforts are aimed at facilitating the efficient and responsible scaling of emerging brands.
Partnership with Zucca AI
Enhancing the effectiveness of the Accelerate! program is CalNutri’s strategic partnership with
Zucca, a Seattle-based platform revolutionizing CPG product development through artificial intelligence. This collaboration integrates Zucca’s generative AI tools into the Accelerate! framework, enabling brands to streamline various processes—ranging from smart specification management to compliant formulation and nutrition fact labeling. This innovative approach can potentially reduce product development workflow time by up to 90%, providing brands with a significant advantage as they move from concept to market.
According to Brandon Martin, CalNutri's Chief Commercial Officer, “Accelerate! reflects our commitment to driving innovation that benefits both consumers and our brand partners. By uniting science-backed product expertise with strategic industry collaborations, we are shaping a more dynamic and sustainable ecosystem that responds to consumer trends.”
Zucca's Contribution
Karen Huh, Co-Founder and CEO of Zucca, emphasized the advantages of this partnership, stating, “By combining Zucca's intelligence with CalNutri's industry expertise, we're giving brands of all sizes a faster, smarter way to manage and develop products. This unification allows us to catch risks before they become costly mistakes while accelerating time-to-market.”
About CalNutri, Inc.
Founded in 2012, CalNutri has positioned itself as a trusted partner for CPG brands by offering turn-key operations management spanning from ideation to commercialization across various sectors, including food, beverage, dietary supplements, health and beauty, and animal wellness. Their extensive network of suppliers and contractors facilitates smooth product development while ensuring rapid compliance and high-quality manufacturing.
For brands aiming for growth while maintaining quality and market speed, CalNutri offers invaluable support tailored to their specific needs.
About Zucca AI
As an innovative generative AI platform, Zucca provides food and beverage brands with tools that expedite the product development process. From concept generation to market launch, Zucca creates an efficient collaborative workspace, allowing teams to explore multiple concepts simultaneously and de-risk commercialization decisions.
For more information about CalNutri and the Accelerate! program, visit
CalNutri's official website and for Zucca AI, visit
Zucca's website. By empowering emerging brands with innovative solutions and resources, CalNutri and Zucca AI are paving the way for a new era in CPG innovation.