Kadoya Oil Introduces New Sesame Oil 'ISOLETTA' with Actress Anne's Charm

Kadoya Oil's New Sesame Oil: ISOLETTA

Kadoya Oil Co., Ltd., renowned for its dedication to sesame oil since 1858, is excited to introduce its latest product, ISOLETTA. Known for its versatility, this sesame oil can be enjoyed just like olive oil, making it a perfect companion for various Western dishes like pasta, carpaccio, and salads. The launch will be accompanied by an engaging new commercial featuring the talented actress Anne.

A New Culinary Journey with ISOLETTA

The tagline “Open the Possibilities of Sesame” reflects Kadoya's mission to delve into the potential of sesame oil in modern cooking. Anne, who often finds inspiration in both Japanese and Parisian culinary traditions, embodies the curiosity and creativity that Kadoya hopes to inspire in its consumers. The commercial, which begins airing on September 1, 2026, showcases Anne discovering the delightful aroma and flavor of ISOLETTA, emphasizing the delightful surprises that come with this new oil.

The Commercial Storyline

The commercial features various scenarios where Anne interacts with ISOLETTA in everyday settings:
1. Encountering ISOLETTA: In a supermarket, Anne accidentally picks up ISOLETTA thinking it’s olive oil. Upon using it in a salad at home, her surprise transforms into admiration as she discovers its unique taste.
2. Embracing Curiosity: In another segment, Anne, noted for her oil preferences, hesitates but ultimately decides to purchase ISOLETTA, excited to experiment with it in her cooking.
3. Confirmation through Carbonara: With a plate of carbonara in front of her, Anne debates whether to use olive oil or ISOLETTA. Choosing the latter, she’s instantly elated by its deliciousness, exemplifying the innovation of combining sesame oil with western cuisine.
4. Testing on Carpaccio: Facing the choice of dressing for her carpaccio, Anne opts for ISOLETTA, savoring the flavor as she declares its place among her favorite oils.

These vignettes highlight not only the versatility of ISOLETTA but also promote a unique culinary experience that merges tradition with modern dining.

Behind the Scenes Report

The filming took place in real homes and supermarkets, lending an authentic touch to the portrayal of daily life. Anne showcased a range of expressions, from delight to surprise, making each scene feel genuine and relatable. Notably, a minor mishap occurred during a scene where the cap of the ISOLETTA bottle was mistakenly left on, causing laughter to ensue.

Anne also took the time between takes to study the product closely, collaborating with the director and crew on the nuances of performance and camera angles.

Exclusive Interview with Anne

- Q: What were your impressions of shooting this CM?

A: It was fantastic to explore the range of dishes ISOLETTA complements, like carbonara and carpaccio. Each dish revealed something new about the oil.

- Q: What surprised you when you first tried ISOLETTA?

A: The fragrance was captivating at first, and tasting it brought a whole new dimension to sesame oil, balancing lightness with robust flavors.

- Q: Do you have any personal culinary experiments involving ISOLETTA?

A: I think it would taste wonderful with grilled fish or even curry; the possibilities excite me.

Kadoya's commitment to enhancing the culinary landscape with innovative products such as ISOLETTA is apparent, as they continue to maintain top tier market shares in the sesame oil industry. With an eye toward international expansion and sustainable practices, Kadoya believes in the global potential of sesame oil, moving beyond just being a staple in Japanese kitchens.

For those eager to try ISOLETTA, it will be available in supermarkets nationwide along with the dedicated online shop starting September 1, 2026. Make sure to check out the special website for more information and recipes!

Explore the rich history and future of Kadoya Oil on their official website, and join the exciting journey of discovering new flavors with ISOLETTA!