Golden Krust Expands Its Reach with New Island Select Line at Walmart

Golden Krust Expands Access to Caribbean Flavors



Golden Krust, renowned as the premier family-run Caribbean culinary brand in the United States, has recently unveiled an exciting new addition to its product lineup: the Golden Krust Island Select. This exclusive line is now available across 1,600 Walmart locations nationwide, allowing even more customers to enjoy authentic Caribbean flavors right at their fingertips.

Launched on March 4, 2025, this innovative line features two new flavors of Jamaican patties: Strawberry Cream Cheese and Vegetable, showcasing a delicious evolution of their classic offerings. Along with these enticing new flavors comes a striking redesign of the product packaging, transitioning to a modern, vertical box that emphasizes the brand’s commitment to both quality and innovation.

New Offerings


The Island Select line includes traditional favorites like Spicy Beef, Mild Beef, Chicken, and Jerk Chicken patties, but it’s the introduction of the new varieties that has everyone buzzing. The Strawberry Cream Cheese patty provides a delightful twist, combining real strawberry chunks with creamy cheese, making it an ideal choice for breakfast or sweet cravings paired with vanilla ice cream. On the savory side, the Vegetable patty offers a hearty mix of cabbage, corn, green beans, carrots, broccoli, and onions, all seasoned with Caribbean herbs and spices, including garlic, thyme, and Scotch bonnet peppers.

Steven Clarke, Vice President of Marketing at Golden Krust, expressed pride in this latest development, declaring, "We are proud to grow the reach and legacy of Golden Krust's authentic Caribbean products with the launch of Island Select, a new sub-brand now available exclusively at Walmart." This marks a significant step for Golden Krust as it continues to diversify its offerings.

Convenient and Accessible


Designed for ease of preparation, the new patties can be quickly microwaved, baked, or air-fried, catering to busy lifestyles while still delivering the bold flavors that customers love. Each package contains two patties, making them an ideal choice for snacking, meals at home, or on-the-go dining.

This initiative makes it easier than ever for patrons to grab flavorful Jamaican-style patties, whether they’re at school, work, or enjoying leisure time. The Island Select line is apparently a strategic move to meet the growing demand for Caribbean cuisine in the American market.

Available at over 30 states, including Alabama, Arizona, California, and New York, the products can be found at notable grocery chains beyond Walmart, further amplifying the brand's presence in both restaurants and retail.

A Legacy of Caribbean Cuisine


Founded in 1989 in the Bronx, Golden Krust started as a humble family bakery and has flourished into the leading Caribbean fast-casual restaurant brand in the United States. With more than 100 franchise-operated and company-owned restaurants across eight states, the brand is dedicated to serving beloved Jamaican patties and other Caribbean delicacies to wide-ranging communities. Beyond restaurants, Golden Krust distributes frozen Jamaican patties and an array of recreated island-inspired baked goods to over 22,000 retail outlets nationwide, including big names like ShopRite, Publix, and Target.

For those interested in discovering more about Golden Krust and the delicious offerings of the Island Select line, visit goldenkrust.com and follow the brand on Instagram at @goldenkrust for updates and delicious recipes.

This initiative not only highlights Golden Krust's passion for Caribbean culture but also brings an authentic taste of the Islands to kitchens nationwide, ensuring everyone can enjoy the essence of Caribbean cooking conveniently and deliciously.

Topics Consumer Products & Retail)

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