Verkada Sets New Footing in the Middle East
Verkada, a prominent player in AI-powered physical security technology, recently made headlines with its strategic expansion into the Middle East by establishing a new office in Dubai. This move is a reflection of the increasing demand for modern cloud-based security solutions driven by rapid urban development and significant infrastructure projects in the region.
Understanding the Move
The announcement was officially made on January 21, 2026, marking a significant milestone for the company. In conjunction with the office opening, Fred Crehan was appointed as the Head of Middle East operations. Crehan, who brings over 25 years of experience in enterprise technology, is expected to spearhead initiatives that align with the growing security needs of the region.
Eric Salava, the Chief Revenue Officer of Verkada, highlighted the alignment between Verkada’s cloud platform capabilities and the ambitious security trends seen across the Middle East. He stated, "Middle East is undergoing rapid urban expansion and infrastructure development, which requires innovative security solutions."
Crehan's previous experience includes a role at Confluent, where he successfully established its Dubai office and formed a strong network of partners. His profound understanding of the local market dynamics positions him well to drive Verkada's initiatives in the region.
The Importance of Security in the Middle East
The Middle East is not only known for its ambitious architectural projects and rapidly developing urban centers but also for a heightened emphasis on security. Fred Crehan noted, "Security remains a top priority in the region, as it is key to fostering a thriving tourism sector and supporting the swift emergence of new urban hubs."
The demand for streamlined and advanced security solutions is on the rise, particularly as organizations transition away from traditional resource constraints. Given this context, Verkada's platform is well-placed to support various sectors, including government, hospitality, retail, logistics, and large-scale real estate developments.
Looking Ahead
Even though Verkada already services clients operating in the Middle East from a global standpoint, the establishment of a dedicated office in Dubai is a significant step forward. The company plans to grow its regional team, with initial recruitment efforts focused on sales engineering and leadership roles to bolster its presence and service delivery in the area.
This international expansion is further fueled by a recent investment from CapitalG, which has valued Verkada at $5.8 billion. Such financial backing not only supports the growth of the Dubai office but also enhances the company's capacity for innovation, particularly in artificial intelligence, thereby allowing it to better serve its 30,000+ global customers.
About Verkada
Verkada’s range of products—including video security cameras, access control systems, environmental sensors, alarms, workplace management tools, and intercoms— are designed to ensure unmatched security through a seamlessly integrated and secure cloud-based software platform. With over 30,000 organizations across 171 countries relying on Verkada for physical security, the company is committed to delivering simplified management, intelligent control, and scalable deployments. For more information, you can visit
Verkada’s official website.