Unlocking the Power of AI in Design: A Guide for Beginners
In a rapidly evolving digital landscape, the introduction of generative AI has transformed how we approach design. The traditional belief that design is solely the domain of skilled professionals is gradually diminishing. With tools like ChatGPT, Gemini, and Adobe Firefly at our disposal, individuals without formal design training can now bring their ideas to life. This article highlights the upcoming book, "AI de Zero kara Design" (Designing from Zero with AI) by Takuya Kawai, which aims to guide readers through this transformative process.
The Book: An Overview
Scheduled for release on October 21, 2025, by Shoeisha, this book offers a comprehensive guide tailored for design novices. It equips readers with both the fundamental concepts of design and practical techniques needed to create effective visual content. Generative AI can serve as a partner for anyone interested in design, making this book not just informative but essential for aspiring creators.
Kawai’s methodology combines foundational design principles with AI and marketing insights to foster an engaging learning environment. He provides systematic explanations ranging from the thinking processes behind creative design to detailed prompt development that can be used with AI tools.
Learning Key Concepts
The book begins with a clear introduction to the workings of generative AI, ensuring that readers grasp the necessary principles of design. Kawai emphasizes the importance of universal design principles to better understand how to choose the most effective design strategies. Throughout the book, he supplies a variety of prompts that can help turn ideas into AI-generated images efficiently.
Readers will learn how to leverage text-to-image generation techniques, specify styles and compositions, and incorporate AI-generated content into their broader design projects. Kawai also shares expert advice on refining generated outputs, highlighting the importance of detail in achieving high-quality results.
Practical Applications
The book is highly recommended for:
- - Those eager to apply generative AI in design and advertising at a practical level.
- - Individuals with no prior design experience seeking to produce effective visual outcomes.
- - Marketers and directors looking to enhance their skills in writing prompts.
Book Details
- - Title: AI de Zero kara Design
- - Author: Takuya Kawai
- - Release Date: October 21, 2025
- - Price: ¥2,310 (Including tax)
- - Format: A5, 208 pages
- - Purchase Links: Available nationwide in bookstores and online retailers like Amazon and SEshop.
Table of Contents
1. Let's Generate Images with AI
2. Understanding AI Basics
3. Mastering Design Fundamentals
4. Creating Designs with AI
5. Industry-Specific Prompts
6. Final Adjustments with Design Tools
About the Author
Takuya Kawai is a designer and Chief Design Officer of SHIFT AICDO. His expertise extends across various platforms, and he actively contributes to projects involving generative AI, design tool promotion, and creating user-friendly applications. Kawai's diverse portfolio includes logo designs, packaging for successful products, and enterprise web applications.
In addition to his creative work, he shares insights through seminars, blogs, and social media, where he engages with a vast audience. His recent workshop focusing on the practical usage of AI in advertising attracted over 1,000 registrants, demonstrating a significant appetite for knowledge in this growing field.
By exploring the integration of design and AI, Kawai opens up a world of possibilities for aspiring designers, whether they are just starting or looking to refine their existing skills. Join this revolution and discover how AI can transform your own design processes, creating captivating and dynamic visuals with ease.