#Japan #Tokyo #City Promotion #GDX #Tourism DX

Free Online Seminar: City Promotion and Tourism DX Innovations

The General Incorporated Association for Local Government DX Promotion (GDX) will host a complimentary online seminar titled "The Front Line of City Promotion and Tourism DX" on August 6, 2025, starting at 10:00 AM (Japan time). This seminar aims to share insights from the findings of the "City Promotion and Tourism DX Actual Survey" conducted amongst local governments and Destination Management Organizations (DMOs) nationwide.

Seminar Overview

• - Date and Time: August 6, 2025, from 10:00 AM to 11:30 AM (doors open at 9:50 AM)
• - Format: Online via Zoom
• - Participation Fee: Free
• - Capacity: 100 participants (registration will close once capacity is reached)
• - Target Audience: Local government officials, DMOs, tourism associations, and GDX members

The seminar will explore challenges and needs identified through the survey regarding city promotion and tourism promotion, and it will discuss effective strategies and solutions based on the latest trends in digital transformation.

Key Topics and Solutions Discussed

During the seminar, participants will delve into essential organizational issues related to city promotion, such as strategic planning, budget considerations, and the structure necessary to foster effective promotion systems. Key findings from the actual survey will be discussed, along with practical insights into the management of social media platforms.

A considerable focus will be placed on social media use, addressing common concerns about post planning, follower growth, and content sourcing. The seminar will outline the potential of influencer collaboration as a means to engage younger audiences and other demographics that traditional media may not effectively reach. Furthermore, the seminar will explore the tourism sector's challenges, including the stagnation of tourist numbers, strategies to attract repeat visitors, and dependency on online travel agencies (OTAs).

Registration Process

To participate in this free online seminar, please register using the following link: Online Seminar Registration. If you encounter difficulties opening the registration link, please apply through the following alternative methods:

• - Email: pr@gdx.or.jp
• - Phone: 03-6683-0106

About GDX

The General Incorporated Association for Local Government DX Promotion (GDX) is dedicated to advancing the digital transformation of local governments, aiming for sustainable community development. By collaborating with local governments, GDX supports innovative solutions to regional challenges through the use of digital technologies. GDX serves as a bridge between local governments and businesses, providing a platform to accelerate regional revitalization through digital transformation.

For inquiries, please contact:
General Incorporated Association for Local Government DX Promotion (GDX)
1-3-1 Kita-Aoyama, Minato-ku, Tokyo, Japan
3F R-Cube Aoyama
Tel: 03-6683-0106
Email: info@gdx.or.jp
Website: GDX Official Website