Rhino Rescue Expands European Presence in Italy
Rhino Rescue, a global provider of emergency medical solutions, has recently inaugurated its new European office located in Novara, Italy. This significant step aims to better serve the rapidly expanding European market, enhancing the company’s operational capacity in providing faster and more efficient services. The strategic location of Novara, a critical logistics hub connecting major trade routes in Italy, including Milan, Turin, and Genoa, positions the company for operational efficiency and significant regional outreach.
Local Operations for Local Needs
The European office, established in collaboration with local partner Flamor S.r.l., will act as a centralized point for customer service, logistical coordination, market responsiveness, and post-sales support across Europe. Rhino Rescue's localized team intends to achieve several key objectives:
- - Reduce delivery times significantly.
- - Enhance communication efficiency.
- - Ensure regulatory compliance throughout the region.
- - Tailor product offerings to meet country-specific requirements.
In addition to operational improvements, the office will serve as a foundation for local technical support and training resources, ensuring that clients and partners receive timely assistance and expert guidance whenever needed.
Strengthening European Presence
With a solid foothold in Southern Europe, Rhino Rescue aims to further expand its reach into important markets such as Italy, Germany, the Netherlands, and Poland. The company is committed to deepening its understanding of regional healthcare needs, fostering local collaborations, and promoting its high-quality emergency medical solutions to a broader audience.
Jenny Lee, CEO of Rhino Rescue, emphasized the importance of this expansion by stating, "In 2025, the global healthcare industry is facing new challenges and opportunities. Across Europe, there is a growing demand for high-quality emergency products and rapid response times, especially in public safety, outdoor rescue, and emergency medical care. Italy, as a key transport and health technology nexus in Southern Europe, not only provides a strategic location for European connectivity but also boasts a robust healthcare infrastructure and an open market environment."
The establishment of this European office in Italy reflects Rhino Rescue’s responsiveness to local customer needs and represents a crucial step in the company’s international growth strategy. With localized operations, they are better positioned to enhance logistics, improve service experiences, and offer more reliable and timely support to their European partners.
Building a Collaborative Future
The new office, located at Via Biandrate No. 80, 28060 San Pietro Mosezzo, is already fully operational. Rhino Rescue welcomes collaboration opportunities with European companies and encourages interested distributors of emergency medical products to join their growing network.
For more information on Rhino Rescue and their solutions, inquiries can be directed to [email protected].
About Rhino Rescue
Founded in 2020 under the EMSRUN Medical branding, Rhino Rescue has rapidly established itself as a consumer-focused emergency care brand in the U.S. and European markets. The brand has successfully attracted over 300,000 users globally, becoming a trusted name among professional rescue teams, first responders, tactical gear enthusiasts, and everyday adventurers. Specializing in tactical first aid solutions, Rhino Rescue is dedicated to providing high-performing, reliable, and rapidly deployable products designed for training, patrol, high-risk missions, and emergency situations. Each product undergoes rigorous field testing and continuous refinement to meet the demanding needs of real-world tactical environments.
Beyond product innovation, Rhino Rescue is committed to empowering users through hands-on training and ongoing educational content. By equipping frontline staff with essential trauma care skills, Rhino Rescue ensures effective self-help and peer assistance in extreme conditions.