Transforming Vendors into Growth Partners: Insights from Televerde's New White Paper
In the dynamic world of B2B business, the importance of effective outsourcing cannot be overstated. Televerde, a leader in revenue creation and support for B2B companies, has identified the critical need for companies to recalibrate their approach to partnerships in their recently released white paper titled
Inside Outsourcing: A Playbook for Building Trust, Performance, and Pipeline. This document challenges outdated outsourcing practices and offers a modern roadmap tailored to help organizations unlock true growth potential through effective collaboration.
The Need for Change in Outsourcing
The white paper makes a compelling case for shifting the narrative surrounding outsourcing. Traditionally, many businesses have treated their partners as mere vendors—a transactional relationship that often leads to misalignment and failure to meet targets. Vince Barsolo, CEO of Televerde, emphasizes that the operational landscape has changed. Companies are increasingly facing leaner teams, tighter budgets, and the relentless demand for faster results, making strategic outsourcing a necessity rather than an option.
For over 30 years, Televerde has been at the forefront of helping enterprises develop high-performing outsourced teams that translate into genuine revenue growth. With the release of this playbook, the company aims to equip business leaders with the tools necessary to cultivate fruitful partnerships that drive measurable outcomes.
Key Principles for Successful Outsourcing
The
Inside Outsourcing white paper outlines five fundamental enablers vital for successful partnerships:
1.
Strategic Alignment: Ensuring that both parties share the same goals and vision.
2.
Seamless Integration: Creating processes that foster collaboration.
3.
Consistent Feedback: Establishing open communication channels for ongoing improvement.
4.
Continuous Enablement: Equipping partners with the necessary resources and support.
5.
Shared Purpose: Cultivating a sense of joint mission that motivates all stakeholders.
These elements highlight that successful outsourcing goes beyond a simple vendor agreement. It requires thoughtful engagement and participation that can lead to significant improvements in performance and ROI.
Transforming the Relationship
The guide also addresses common oversights in outsourcing, such as inadequate onboarding and communication practices that often result in poor outcomes. Televerde advocates for companies to treat their outsourcing partners not just as a check-off item but as integral members of their team. This evolution in mindset can facilitate smoother transitions and better alignment with internal sales operations.
The white paper proposes adjustments in onboarding practices and reinforces the importance of clarity and trust in communications. For organizations looking to enhance their outsourcing capabilities—whether they are embarking on their first outsourcing journey or looking to extract more value from existing arrangements—this playbook offers a comprehensive strategy.
Case Study: Success in Action
Furthermore, the white paper is complemented by a detailed case study featuring collaboration with Hexagon Manufacturing Intelligence. This partnership with Televerde resulted in more than $60 million in pipeline growth, showcasing a sixfold return on investment. It demonstrates the remarkable potential that can be achieved when outsourced teams are fully integrated and trusted within internal operations.
As Barsolo reminds us, “Outsourcing shouldn't be a transactional handoff; it should be a strategic extension of your business.” Therefore, understanding how to effectively enable partners can determine the overarching success of the outsourcing strategy.
Conclusion
For business leaders, sales and marketing professionals, and procurement teams seeking to elevate their outsourcing performance, Televerde's white paper is a vital resource. It clearly delineates a path to stronger partnerships from the get-go, aiming not just for limited gains but for sustained growth and improved collaboration.
Organizations that are energized to innovate their outsourcing strategies can download the complete white paper
here. Empower your business with insights that promise to not only redefine vendor relationships but also translate into powerful growth opportunities.
About Televerde
Founded in 1995 and based in Phoenix, Televerde distinguishes itself as the sole fully integrated sales, marketing, and customer care solutions organization delivering revenue as a service. Their workforce model, which emphasizes second-chance employment, is particularly noteworthy—70% of their employees are incarcerated women, and their employment success stories are substantiated by research from Arizona State University.
Through strategic partnerships and innovative practices, Televerde aims to not only generate significant revenue for top global B2B companies, including SAP and GE, but also create lasting social change by empowering the disenfranchised.