Avantax Achieves Spotlight as Finalist in 2025 Wealthies for Practice Management

Avantax: A Leader in Financial Advisor Growth

Avantax, a vital part of the Cetera network, has recently made waves by being named a finalist in the 2025 Wealth Management Industry Awards, commonly known as the "Wealthies," particularly in the Practice Management category for broker-dealers with over a thousand advisors. Now celebrating its eleventh year, the Wealthies honor the organizations and individuals who help shape the financial advising landscape, providing innovative solutions and pathways for advisors to enhance their practices.

The recognition of Avantax highlights its distinctive initiative, the "Rise to Elite" program—a peer-driven coaching initiative designed for financial professionals seeking significant growth in their businesses. Developed by Avantax's team and its seasoned financial advisors, this program emphasizes robust mentorship and collaborative learning among community members.

The Rise to Elite Program: Transforming Financial Practices

At its core, the "Rise to Elite" program aims to equip participants with effective business strategies through a mix of peer coaching and accountability partnerships. The curriculum is crafted specifically for advisors, providing practical insights and tools that are scalable and repeatable, catering to the needs of growth-oriented firms. With small group coaching sessions, participants engage in meaningful discussions, sharing their experiences and best practices while learning from seasoned mentors.

The remarkable success stories from the graduates of this program illustrate its impactful nature. Graduates report a significant increase in their assets under administration (AUA) and client acquisitions, boasting a year-over-year increase in Assets Under Management (AUM) ranging from 15% to 20%, outperforming similar peers who haven't participated in the program.

Community Collaboration: The Avantax Ethos

Nona Rosa, Advisor Growth Coaching Officer at Cetera, shared her enthusiasm about the program, stating that the momentum surrounding "Rise to Elite" has been unprecedented. She emphasizes that this initiative has become an integral aspect of the Avantax community, fostering a culture of collaboration where success is not just personal but shared among peers.

Kyle Johnson, a long-time independent Avantax financial advisor and coach within the Rise to Elite framework, reflected on the rewarding experiences he has had while observing advisors grow through the program. His sentiments echo the program's core philosophy: it is not merely about achieving milestones but about unlocking potential, fostering confidence, and cultivating a shared growth environment. Johnson noted, “The camaraderie, breakthroughs, and personal victories—we experience them all together, reinforcing the significance of this program.”

Upcoming Recognition at the Awards Gala

Avantax will be celebrated alongside other finalists during the Gala of the Wealth Management Industry Awards, scheduled for September 4, 2025, at Cipriani 42nd Street in New York City. This ceremony is not just a platform for accolades but a gathering of like-minded professionals committed to enhancing their practices and driving better outcomes for their clients.

In summary, Avantax's recognition at the Wealthies underscores its crucial role in empowering financial professionals through innovative growth strategies and community support. By continually fostering a collaborative environment through initiatives like Rise to Elite, Avantax is setting the stage for a new era in wealth management, where advisors can thrive and clients benefit from enhanced services rooted in comprehensive financial planning.

For those interested in learning more about Avantax and its offerings, visit Avantax's website.