#Japan #Minato #Famipei #Famima Online #Famima Merchandise

Famima Online to Launch Adorable Famipei Goods

Famima Mart, headquartered in Minato, Tokyo, is set to introduce an exciting lineup of merchandise inspired by their official character, Famipei, through their new e-commerce platform, Famima Online. Starting June 3, 2025, fans will have the chance to reserve exclusive items designed to bring joy and fun into their lives, reinforcing the company's commitment to creating happy customer experiences.

Famipei Merchandise – A Cute Collection

Among the standout items is the much-anticipated neck strap, which was voted as the most desired Famipei product in a recent customer survey. The new collection follows April's successful “At-Home Famipei Series” that featured popular items such as loungewear and headbands. This time, the theme centers around “Always with Famipei,” showcasing products that can be enjoyed whether at home or outdoors.

Special Items in the Collection:

• - Famipei Mochitto Room Lamp: This delightful lamp will comfort any space with its soft, rounded design made from silicone material. It's designed to be safe for children, making it perfect for new beginnings or gift-giving occasions. The lamp offers three customizable brightness levels and is USB rechargeable, making it versatile for reading, indirect lighting, or nursery use.
• - Famipei Face Pouch: A plush pouch capturing the essence of Famipei's playful personality. Featuring a fuzzy texture, this pouch is roomy enough for gadgets or stationery, while the inside displays the playful print of the character’s signature print.
• - Famipei Rubber Charm Neck Strap: Responding to customer requests, this neck strap features a detachable rubber charm modeled after Famipei. It's practical and cute, perfect for carrying essentials while showcasing the character's charm.

Shopping Information

Reservations for the items will open on different days in June 2025:

• - Room Lamp: June 3, 2025, at ¥2,710 (¥2,980 including tax)
• - Face Pouch: June 10, 2025, at ¥1,819 (¥2,000 including tax)
• - Neck Strap: June 17, 2025, at ¥1,455 (¥1,600 including tax)

Participants in the Famima Online shopping experience can take advantage of exclusive discounts. Purchasing two items will grant a ¥300 discount, while a purchase of three will yield a ¥500 discount, valid throughout the reservation period.

About Famipei

Famipei is the beloved official character of Famima, symbolizing a friendly bear that frequents the convenience store. With a laid-back personality, Famipei is known for being attuned to great deals.

Enhancing the Online Shopping Experience

Famima Online merges the existing Famipei WEB reservation system with an expanded gift service. This innovative platform, leveraging Famima's vast network of approximately 16,300 stores, aims to create an unparalleled shopping experience that combines the charm of a traditional convenience store with the convenience of online shopping.

As part of its mission, Famima Mart continues to engage with each customer as family, aspiring to be the go-to place for all their customer’s needs, guided by their fundamental philosophy of being a comforting presence in every community.

For further details or to reserve your exclusive Famipei merchandise, please visit the Famima Online website.