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J-WAVE TOKYO GUITAR JAMBOREE 2026: A Fusion of Music and Taste

J-WAVE TOKYO GUITAR JAMBOREE 2026, set to take place on March 7 and 8 at the legendary Ryogoku Kokugikan in Tokyo, is poised to be one of Japan’s largest acoustic guitar festivals. The event, supported by QBB—a brand synonymous with quality baby cheeses—promises a unique blend of live music and gourmet experiences.

Since its inception in 2013, the Guitar Jamboree has captivated audiences with its lineup of renowned artists performing stripped-down acoustic sets. The festival venue, designed as an arena reminiscent of a traditional sumo dohyō, allows spectators to enjoy the performances from a 360-degree vantage point. This immersive configuration enhances the concert experience, making it unlike any other festival in Japan. This year, QBB will help elevate the event by introducing their finest offering, the