CHERY Unveils Brand New TIGGO7 and TIGGOX7 Models at Global Premiere
CHERY Debuts the New TIGGO7 and TIGGOX7 Models
On October 21, 2026, in Wuhu, Anhui province, the CHERY Brand Night brought together families from around the world under the slogan "Together. For Family." This event featured the world premiere of two brand new SUV models, the TIGGO7 and TIGGOX7.
The evening began with heartfelt stories from families hailing from Ecuador, Poland, and the United Kingdom, who shared their experiences of mutual support during challenging times. These personal narratives illustrated the importance of reliable family mobility, setting the stage for the introduction of CHERY’s latest vehicles.
Comfort and Family Life with the TIGGO7
The new TIGGO7 is designed to enhance daily family life, ensuring comfort and safety in every journey. With spacious interiors and dependable quality, it caters to everyday missions such as commuting to work or running errands, seamlessly accommodating school pickups and family outings. Its features are aimed at making each drive smoother and more stress-free for families.
Elevating Family Adventures with the TIGGOX7
The TIGGOX7 made its debut as the first model in the TIGGOX series, targeting families who seek greater comfort in their adventures. This SUV perfectly blends urban convenience with the capability to tackle varying road conditions. It supports families in exploring more — from daily city commutes to weekend getaways in nature — without forcing them to choose between practicality and adventure.
During the event, families from Romania, South Africa, and Brazil shared their experiences of supporting each other in personal growth and career ambitions, demonstrating how vital companionship is in helping them venture beyond their limits.
Commitment Beyond the Launch
CHERY’s Executive Vice President, Guibing Zhang, spoke at the Brand Night, emphasizing the company's commitment to evolving its products and services to meet the ever-changing needs of families. Their dedication reflects a wider vision where technology and mobility are interwoven, fostering stronger connections within family networks.
Moreover, legends of football, Edwin van der Sar and Peter Crouch, joined the event, signifying CHERY’s expansion into lifestyle branding. With over 4.55 million users worldwide placing their trust in CHERY, the brand views every customer relationship as the beginning of a long-term promise.
The night culminated in a warm, friendly atmosphere that celebrated community and the future of family-oriented mobility. As part of the CHERY 2026 International User Summit, the Mobo initiative will include test drives of the CHERY Q model, showcasing how smart technology can enhance family mobility.
Furthermore, CHERY will present the global launch of AiMOGA Robotics in 2026, demonstrating how robotics can enrich family life. Upholding their mantra of "For Family", CHERY is dedicated to continuously improving its offerings and supporting more households in their everyday journeys.