#Germany #Berlin #MOVA #AI Dual-Vision #ViAX Series

MOVA Triumphs in Global Lawn Mower Sales

In a recent announcement, MOVA has garnered significant recognition from Frost & Sullivan for being the global leader in sales volume for lawn mowers equipped with AI Dual-Vision technology. This achievement, covering the period from April 2025 to March 2026, underscores MOVA’s prominent position in the rapidly evolving market of smart outdoor products.

As the industry witnesses an increasing demand for intelligent gardening solutions, MOVA’s innovative ViAX series has distinguished itself in the marketplace by offering advanced features that enhance lawn maintenance. Utilizing a pioneering AI Dual-Vision system known as UltraEyes™ 1.0, these mowers are specifically engineered to navigate complex garden environments effectively.

The Challenges in Lawn Care

Maintaining an immaculate lawn extends beyond mere coverage and efficiency. It necessitates a mower's ability to adeptly respond to dynamic situations, such as roaming pets, children playing outdoors, scattered garden items, as well as varying signal conditions under trees and near overhanging structures. To tackle these challenges, MOVA’s technology integrates sophisticated cameras and algorithms that operate intelligently in real-world scenarios.

The UltraEyes™ 1.0 system employs two Ultra-HDR AI cameras, providing a remarkable detection range of up to 50 meters and a broad field of vision measuring 120° x 70°. This innovative setup allows the mower to construct a detailed digital representation of its surroundings and exhibit unparalleled precision in its operation.

Navigating the Garden

Equipped with AI-driven 3D sensing capabilities, the ViAX series can efficiently detect the boundaries of grass, distinguish lawn areas from non-lawn areas, and autonomously create garden maps. This functionality optimizes navigation, enhances route planning, and ensures superior mowing performance.

MOVA prides itself on the practical benefits derived from its AI technology. The Ultra-Smart AI Obstacle Avoidance feature can identify over 300 different obstacles and react to them in real time, facilitating smoother operations while mowing. Even in areas with weak signals, such as beneath trees or near narrow passages, MOVA's mowers operate consistently, thereby minimizing interruptions for homeowners during their lawn care routines.

For households with pets, MOVA has integrated a specialized Animal Friendly Mode, designed to enhance safety and comfort for animals. By leveraging AI detection paired with contextual safety measures, this mode includes features like a Low-Speed Safety Mode, customizable Animal Activity Zones, and a Do Not Disturb mode, allowing pets more flexibility while the mower operates nearby.

Enhanced Surveillance and Privacy

Beyond just mowing, MOVA also offers TrueGuard™, which allows for real-time video surveillance of the garden, patrol settings outside of working hours, and alerts when human activity is detected. With certified privacy protection from TÜV Rheinland, this system acts as a sophisticated sensor, ensuring that the outdoor spaces are not just beautifully maintained but also secure.

As of March 2026, MOVA has successfully delivered 300,000 units of its lawnmowers globally, showcasing remarkable growth in the smart outdoor innovation sector. Furthermore, with an estimated 25% market share in key European regions, MOVA continues to lead the pack in robotic lawn care solutions. The ViAX series has also achieved bestseller status on Amazon in several European markets, including Germany, Italy, Belgium, the Netherlands, and Spain.

Conclusion

Overall, MOVA has established itself as a premium global brand committed to creating a smart living ecosystem through advanced technology. The ViAX series represents the intersection of practicality and innovation, ensuring that homeowners have the ultimate gardening companion in their quest for a pristine lawn. The recognition from Frost & Sullivan not only affirms MOVA's current success but also sets the stage for future advancements in smart outdoor technology.