#Chery Auto #NEV #LEPAS

LEPAS Redefines Premium Mobility

In an era where the automotive industry is reassessing the preferences of premium customers, the brand LEPAS, part of Chery Auto, is stepping forward with its unique interpretation of what premium mobility means. Designed for mid-to-premium vehicles powered by new energy sources (NEVs), LEPAS stands out by enhancing everyday experiences rather than catering solely to special occasions.

The Essence of Premium Mobility

A spokesperson for LEPAS elaborated on their philosophy: "We believe premium experiences should be felt every day, not just on special occasions. It's about the tranquility of a quiet cabin, the pleasure derived from thoughtful design, and the sensation that the vehicle aligns with your lifestyle. That’s what we mean by ‘elegant mobility,’ and this principle transcends every product we create."

This approach is encapsulated within the brand's three foundational pillars: Aesthetic Leopard, Elegant Technology, and Refined Space.

1. Aesthetic Leopard draws inspiration from the elegance and agility of leopards, creating a distinctive design language.

2. Elegant Technology, built on the LEX platform, seeks to provide intuitive control over dashboard features and safety technologies.

3. Refined Space combines thoughtful spatial arrangements, comfortable materials, acoustic enhancements, and practicality for daily use.

LEPAS L6: A Testament to Design Excellence

The principles defined above are exhibited in the LEPAS L6 model, which recently won the Best Interior Design Award in the urban category during the Torino Automotive Design Award (TADA) 2026, assessed against 87 models across urban, family, and premium categories. The jury praised the spacious and elegant interior of the L6, highlighting the premium materials, versatile storage options, and the seamless incorporation of technology.

The interior features a flat rear floor, elegantly styled door arrangements that open upwards, and optimized noise, vibration, and harshness (NVH) enhancements designed to create a tranquil atmosphere. The LEPAS L6 EV model has been introduced in Thailand, with technical specifications varying by market.

Options for Every Customer

LEPAS firmly believes customers should have the freedom to choose powertrains that fit their lifestyles. With a diverse range of powertrain technologies to meet various market demands, the company has launched new energy-powered models across markets in Thailand and Indonesia, while pre-sales have begun in selected European markets. The iCAUR brand under Chery is also preparing to enter several of these European markets.

In October 2026, LEPAS will host its inaugural event, the World Elegant Lifestyle Week, under the banner