Jack and Jill of America Embarks on 100,000-Hour Commitment to Fight Food Insecurity in Honor of Dr. King
Jack and Jill of America Launches Service Commitment Honoring Dr. King's Legacy
On January 16, 2026, Jack and Jill of America, Inc. honored the legacy of Dr. Martin Luther King Jr. by reaffirming its dedication to service and community support. The organization announced a significant initiative to combat food insecurity, which is a pressing concern affecting nearly 47 million Americans, including families, seniors, and children.
Dr. King's life and work emphasized dignity and care for the most vulnerable, showing that opportunities and resources should be accessible to all, not just a privileged few. The initiative reflects Dr. King’s vision—where a humanitarian approach involves caring for those in need and addressing the systemic issues that drive hunger.
In America today, food insecurity is not merely a question of scarcity; rather, it is a complex issue rooted in economic strains, rising costs of living, stagnant wages, and entrenched inequalities, particularly impacting communities of color. Many affected individuals and families, often hidden from view, reside in suburban and urban areas alike, revealing significant gaps within our social safety net.
In response to this challenge, Jack and Jill of America launched the 100,000-Hour Service Challenge. This year-long campaign aims to mobilize its nearly 20,000 family households across 271 chapters to engage in various community service activities focused on alleviating food insecurity. Members will participate in initiatives ranging from supporting local food pantries and organizing meal-packing events to facilitating neighborhood donation drives and forging community partnerships. These collaborative efforts encourage families to serve together, imparting lessons of empathy and community spirit.
In tandem with mobilizing community services, Jack and Jill of America is committing $100,000 in financial support to nonprofit organizations dedicated to fighting hunger across the nation. This dual approach emphasizes both the importance of active service and the necessity of resource investment to create meaningful, long-lasting change.
Tasha Penny, National Programming Director of Jack and Jill, remarked, "Dr. Martin Luther King Jr.'s birthday and the MLK Day of Service have always carried a powerful call to action for our families. By extending our efforts throughout the program year, we reinforce that service is not a one-day moment—it is a sustained commitment to strengthening communities and addressing food insecurity where it matters most."
The essence of this initiative is rooted in the belief that true leadership begins with acts of service. Through hands-on experiences, children and young adults learn that leadership transcends personal gains; it is about nurturing the welfare of the community. Each participation, whether donating food or volunteering time, furthers the collective impact on hunger alleviation.
National President Darlene McGhee Whittington expressed, "We are humbled to carry forward Dr. King's legacy through service that meets real needs in real communities. At the heart of Jack and Jill is a simple but powerful truth: when we nurture our children to lead with compassion, we strengthen the future. Our commitment illustrates that leadership is grounded in responsibility—to one another, to our neighbors, and to the communities we call home."
As the organization pays tribute to Dr. King's enduring legacy, it reaffirms its commitment to justice manifested through actionable service, compassion translated into meaningful interactions, and the aspiration for community-driven hope. The 100,000-Hour Service Challenge serves as a powerful reminder of the shared responsibility each person holds in creating a just and equitable society.
About Jack and Jill of America, Inc.
Founded in 1938, Jack and Jill of America, Inc. is a national membership organization consisting of mothers with children aged 2–19. The organization is devoted to nurturing future African-American leaders through comprehensive programs that include leadership development, volunteer services, philanthropic endeavors, and civic engagement, all aimed at strengthening families and communities across the nation.