#Japan #Eco-tourism #Tokyo #Pasona #middle seniors

Online Eco-Tourism Guide Course for the Middle and Senior Generations

On June 27, 2026, Pasona Masters, in collaboration with the Japan Eco-Tourism Association, will be hosting an online course titled "Beginning Eco-Tourism: A Journey into Eco-Tourism Learning. — A Gateway to Future Guides—". This course aims to empower middle and senior generations by providing them with new opportunities for learning and engagement within the fields of environment, community, and tourism.

As Japan faces challenges such as population decline, a shortage of local leaders, and the need for sustainable tourism, the demand for individuals who can convey the cultural and natural value of local areas to visitors is increasing. In this landscape, local guides play a crucial role. Interest in eco-tourism has surged as it represents a way to balance tourism with environmental conservation.

Course Objectives

The eco-tourism course will cover essential concepts and practical methods related to eco-tourism. Participants will gain insights into their roles as guides, deepening their understanding of how to engage with their communities. Importantly, the course will encourage middle and senior generations to leverage their rich experiences and knowledge, expanding their potential for contributing to local tourism.

Furthermore, continuous seminars, training opportunities, and professional matching will be pursued to create a framework that connects learning with practical engagement in eco-tourism.

Webinar Details

• - Date and Time: June 27, 2026 (Saturday), 10:00 AM - 11:30 AM (JST)
• - Format: Online via Zoom
• - Fees:

- General Admission: ¥3,000 (tax included)
- Pasona Recurrent Members, Pasona Masters Registrants, and Partner Companies: ¥1,000 (tax included)

Expert Speakers

• - Mitsuko Takebe from Veltra Corporation’s Business Headquarters, Brand Planning
• - Motoharu Inoue, Representative of Jirinsha

These speakers will share valuable perspectives, including insights on eco-tourism from the travel viewpoint and real case studies related to guiding work.

Organizers and Partners

This event is organized by Pasona Masters (website), with support from the Japan Eco-Tourism Association (website).

Enrollment and Inquiries

• - To register, visit: Registration Link
• - For inquiries, please contact: [email protected] (Pasona Recurrent website)

By participating in this course, learners not only expand their understanding of eco-tourism but can also impact their regions positively by promoting sustainable tourism practices. Join us to explore this exciting and vital field!