The Exciting Launch of the 2025 CPG Awards by Food & Beverage Magazine

On July 7, 2025, the Original Brand Food & Beverage Magazine proudly announced the launch of the 2025 CPG Awards, designed to honor excellence in shelf-stable consumer packaged goods (CPG). The awards promise to provide a significant platform for brands to exhibit their innovative products in front of some of the most influential buyers and decision-makers in the industry.

The 2025 CPG Awards not only reward outstanding taste and quality but also highlight the importance of packaging design. The competition is open to all types of shelf-stable food service and CPG products, welcoming both domestic and international participants. Registration for this esteemed event is currently open and can be accessed at www.cpgawards.com.

A Celebration of Quality and Innovation

The CPG Awards aim to bring well-deserved recognition to various shelf-stable products across the marketplace, celebrating attributes such as quality, authenticity, taste, ingredients, and nutritional value. Winning a CPG Award not only grants emerging and established brands national exposure but also adds credibility to their offerings. This year’s event promises to be more expansive than ever before, with awards recognizing not just food and beverage categories but also awards dedicated to packaging design, allowing participants an opportunity to earn accolades for both functional taste and aesthetic appeal.

Michael S. Politz, the publisher and founder of Food & Beverage Magazine, emphasized the relevance of winning amid the vast influx of over 30,000 new products introduced to the market each year. “In a crowded marketplace, winning a CPG Award serves as a powerful endorsement that can help open doors to retailers nationwide,” he stated. As the designer of the universally recognized Bluetooth logo, Politz is well aware of the power of effective branding in the consumer packaged goods sector. The CPG Awards seek to give breakthrough products and innovators a stage to shine.

Who Can Enter?

The awards are open to all shelf-stable food service and consumer packaged goods, regardless of their packaging format. All entries will be evaluated based on their taste, nutritional value, ease of preparation, and overall usability. Notably, the CPG Awards are keen on acknowledging specialty and nutritional categories that extend beyond conventional classifications. Dedicated awards will include Low-Sodium, Fat-Free, Sugar-Free, Gluten-Free, Non-GMO, Vegan, among others. This focus allows health-oriented brands to gain well-deserved recognition for their innovation and commitment to consumer well-being.

Michele Tell, founder of The Original Brand and executive director of the CPG Awards, echoed that the awards adhere to a buyer-focused judging program. “Brands will win trophies from qualified buyers actively seeking new shelf products—making this a unique platform where recognition meets real business opportunities,” Tell noted.

Recognition and Media Exposure

Winners of the CPG Awards will receive the distinguished CPG Awards Shopping Cart Trophy along with various industry accolades, including special commendation for Creative Packaging, enticing labels, mascots, and point-of-sale materials. Additionally, the recognized brands will feature prominently in Food & Beverage Magazine, which reaches over 15 million readers monthly, enhancing their visibility and market reach significantly.

Key Dates and Submission Guidelines

Brands interested in entering the competition must ensure that all submissions and relevant payments are made ahead of the posted deadline at www.cpgawards.com. All food product expiration dates must be later than the event date, and nutritional and certification documents must accompany each entry. Shipping and delivery instructions will be provided upon registration.

As the excitement builds for the 2025 CPG Awards, brands are encouraged to seize this opportunity to showcase their innovative offerings, gain recognition, and connect with industry leaders. For additional media inquiries, Michele Tell can be reached at 702-682-2583 or via email at email protected], and all relevant details can be found at [www.cpgawards.com.

The 2025 CPG Awards are set to be an exceptional event celebrating the best in consumer packaged goods!