#Japan #Tokyo #Nekomaneki #Rino Protein

A Special Collaboration Popup Event

Nekomaneki, a captivating maneki-neko (beckoning cat) brand, has partnered with Rino Protein to present their first-ever popup event in Harajuku, Tokyo. This exciting event will take place on August 28th and 29th, 2026, at the renowned gallery space, MIL 2ND, located on Cat Street.

Nekomaneki was co-created by Yuria Kajiama, a 28-year-old producer, and Agasa Tachiiri, a 19-year-old director, showcasing a fusion of generational creativity that reinterprets Japanese culture. The popup event aims to deliver a comforting message to busy individuals, reminding them that it's okay to take time for self-care amid the rush of daily life. A unique aspect of this event is a talk show featuring Reiko Sato, the CEO of AMATERAS, discussing the importance of wellness in our busy lives.

Event Schedule

The following are the official hours for the popup event:

• - August 28 (Friday): Open to the public from 5:30 PM to 7:00 PM
• - August 29 (Saturday): Open to the public from 1:30 PM to 7:00 PM

It’s important to note that schedules are subject to change without prior notice.

Purpose of the Event

In our fast-paced world, many working individuals often endure minor discomforts due to long hours of standing or extensive labor. The seriousness of work can lead to neglecting essential rest or proper nourishment, resulting in a lack of self-care. The popup event seeks to shed light on this issue by offering participants a moment to reconnect with their inner selves in a space designed to resemble a sacred shrine.

Attendees can engage in activities that promote rejuvenation for both mind and body, such as drawing fortunes or enjoying delightful beverages. This initiative brings awareness to the importance of recovery in a society where many find themselves fatigued and overworked.

Event Themes

• - Main Theme: “On days when you wish you had a cat's paw to help.”
• - Rino Protein Theme: “Every day is an investment in your health. Recovery is essential.”
• - Nekomaneki Theme: “By your side as you chase your dreams.”

Engaging Activities

Attendees can expect a variety of interactive and enjoyable experiences at the popup:
1. Interactive Stamp Rally
- A creative stamp rally will be organized within the venue. Visitors will collect stamps from three different locations, culminating in a unique illustrated piece as a memento to take home.

2. Rino Protein Sampling and Sales
- Featuring a selection of Rino Protein products, attendees can sample and purchase three unique blends which are exclusive to the event:
- BASE Line: Chocolate No.03, Yogurt No.04, Strawberry No.05 (including a blend of whey, soy, and collagen)
- Premium Line: N°0 (sugar-free green tea)

3. Giant Fortunes
- A massive fortune drawing with encouraging messages tailored for hardworking attendees will be available. It's designed to be visually appealing for social media sharing.

4. Photo Booth
- An engaging photo booth where guests can capture memories alongside an adorable maneki-neko backdrop.

5. Talk Show
- An insightful dialogue featuring Reiko Sato of AMATERAS, discussing the necessity of balancing effort with the importance of self-care, especially for those who work hard daily.

Featured Speaker Profile

Reiko Sato, the CEO of AMATERAS, was born in Tokyo in 1995. After spending her teenage years in Canada, she founded AMATERAS in 2018, blending traditional Japanese aesthetics with contemporary influences. Her entrepreneurial journey resonates with the vision behind Nekomaneki, emphasizing the significance of maintaining a healthy mental state while pursuing dreams.

About the Brands

• - Nekomaneki: Focused on uplifting individuals, this brand provides maneki-neko products that blend tradition with modern aesthetics.
• - Rino Protein: Developed to support daily recovery needs, Rino Protein offers nutritional solutions tailored for those who lead active lifestyles.

This unique collaboration event not only highlights the vitality of self-care but also fuses cultural artistry with wellness, making it a must-visit for those in Tokyo during these dates.