#Japan #Tokyo #Persol Career #HRog List #Frog Inc.

PERSOL Career Enhances Recruitment Strategy with HRog List

In a significant move aimed at improving its recruitment strategies, PERSOL Career Co., Ltd. has recently integrated "HRog List," a comprehensive job company listing, provided by Frog Inc. Based in Chiyoda, Tokyo, Frog Inc. specializes in delivering big data solutions for the job market. The implementation of 'HRog List' has enabled PERSOL Career to gain valuable insights into the job market, facilitating effective business strategy planning for future growth.

Understanding the Background Behind the HRog List Adoption

In an interview with Yuusuke Shiba from PERSOL Career's Digital Solutions Division, he elaborated on their mission to leverage data and technology to strategically address business challenges over the next 5 to 10 years. Recognizing the importance of data-driven decision-making, they aimed to accurately determine their position in the job market.

"At that time, we needed a clear understanding of where we stood compared to our competitors," Shiba noted. "Without this clarity, any strategy we formulated would lack the precision needed for effective organizational decision-making. Thus, our initial goal was to illuminate our market share through objective data."

Frog Inc.'s "HRog List" provided just that, acting as a solid foundation for formulating realistic strategies and identifying potential areas for growth. Shiba further explained that PERSOL Group has set specific numeric goals tied to their vision for 2030, but there had been uncertainty about whether achieving these goals would require continuous effort or a transformative approach.

Choosing HRog List Over Other Alternatives

While various data services are available for strategic planning, Shiba indicates that "HRog List" stood out for its direct correlation with hiring needs in the job market. He compared indicators such as sales trends and employee growth with the overt hiring activities reflected by job postings, emphasizing that the latter exhibited a much clearer causative relationship.

"The real-time nature of job postings allows us to understand a company’s recruiting needs accurately," he explained.

With Frog Inc.'s commitment to customer service, Shiba felt confident in his decision, as the sales representative, Jun Mizuno, assured him, "There are no competitors in this area."

Collaboration and Support

Reflecting on the support received from Frog Inc., Shiba praised Mizuno's proactive approach. "Mizuno exemplifies the 'GIVE' mentality in sales, focusing on providing value above all else. This resonated with my own beliefs in the sales role. When it comes to the quality of data, we had around tens of millions of records processed, which could have become tedious without their careful handling of initial data preparations. We faced complex requirements, yet they successfully delivered everything on time."

Both parties faced challenges as they navigated the rapidly changing job marketing landscape, spurred on by increasing competition. They often discussed how to interpret data fluctuations collaboratively.

Mizuno expressed his desire to continue working alongside PERSOL Career, adapting to changes and sharing insights in a collegial manner.

Positive Outcomes and Future Expectations

When asked about the changes post-HRog List adoption, Shiba highlighted the most significant achievement as their newfound ability to identify hiring demands that they previously overlooked. Utilizing "HRog List," they could target specific firms willing to invest in hiring, thus fine-tuning their decision-making processes for future growth.

Additionally, the sales team has begun using this data proactively, responding to real-time recruiting needs. Mizuno added, "The insights gained from HRog data have proven invaluable across all of PERSOL's recruitment departments."

Shiba emphasized, "What sets HRog List apart is its collection of data specific to companies that are willing to spend on recruitment. The extensive coverage across over 100 job platforms makes it a treasured resource for us."

In closing, both representatives expressed anticipation for future enhancements, particularly in integrating additional employer data into the HRog List system. Shiba looks forward to a time when job-related data can be comprehensively paired with company attributes, while Mizuno reassured him that efforts were underway to ensure this integrated systematic approach becomes a reality.

Company Profiles

PERSOL Career Co., Ltd.

• - Headquarters: 1-3-1 Azabudai, Minato-ku, Tokyo, Japan
• - Established: June 1989
• - Website: persol-career.co.jp
• - CEO: Yuji Seno

Frog Inc.

• - Headquarters: 1-18, Kanda Sudacho, Chiyoda-ku, Tokyo, Japan
• - Founded: January 5, 2021
• - Website: hrog.co.jp
• - CEO: Koko Sakano

With significant advancements in data utilization in the recruitment industry led by PERSOL Career and continued support from Frog Inc., the evolution of hiring practices in the Japanese market is underway.