#USA #New York #Innovation Hub #quantilope #quantilabs

quantilope Unveils quantilabs: A New Era in Client Collaboration

In a significant move for the consumer research industry, quantilope has launched quantilabs, a dedicated hub that enables clients to access and test upcoming product innovations before they hit the market. This initiative cements quantilope's reputation as a leader in automated consumer insights and showcases its commitment to fostering deeper client partnerships.

The Vision Behind quantilabs

Quantilope's Chief Technology Officer, James Motley, expressed the vision behind quantilabs, stating, “We created quantilabs to maintain our leadership in innovation for insights professionals while building stronger relationships with our clients.” The platform is designed not just as a testing ground, but as a collaborative space where clients transition from passive consumers of technology to active participants in the product development process. This co-creation model allows clients to provide direct feedback, which in turn will shape the features and functionalities of future innovations.

The official launch of quantilabs reiterates quantilope’s position as the leading technology supplier in market research, recognized as the #1 Most Innovative Technology Supplier in the 2024 Greenbook GRIT report. By allowing clients a firsthand experience of early-stage innovations, quantilope is ensuring that its developments align with the real-world challenges faced by users in the insights field.

Key Features of quantilabs

Quantilabs offers an exclusive look into quantilope's research and development pipeline. Clients with a quantilope account can explore upcoming innovations and participate in product testing. Early-stage innovations will include tools that emerge from client requests, quarterly inspiration sprints, and ideas aimed at enhancing existing products. One of the highlighted features is the introduction of an AI tool that evaluates the effectiveness of Category Entry Points (CEPs) in advertising, significantly enhancing quantilope's Better Brand Health solution.

Members of the quantilabs hub will be able to experiment with tools and solutions that have the potential to reframe their research strategies significantly. By prioritizing feedback from clients, quantilope aims to determine which innovations are worth advancing and eventually launching.

Continuous Evolution Through Client Feedback

The participatory model of quantilabs allows quantilope not only to receive valuable insight from users but also to engage a wider range of stakeholders in the conversation surrounding product development. According to Lucas Bremer, the Chief Product Officer and Co-Founder of quantilope, “quantilabs embodies our mission to lead through innovation. By collaborating directly with clients, our AI-powered solutions can evolve to meet the real-world challenges they face every day.” This proactive approach emphasizes the role of clients in shaping the tools they use, promoting a sense of ownership and investment in the technology.

Accessing quantilabs

Although quantilabs will be publicly available, participation requires clients to have an active quantilope account, ensuring a streamlined and secure testing environment. Access may be limited depending on the innovation, with the quantilope team encouraging interested users to reach out for information about availability.

To learn more about the innovations available and how you can be involved in the development process, visit labs.quantilope.com.

About quantilope

Quantilope is at the forefront of consumer intelligence, delivering an end-to-end platform that enhances the research capabilities of insights professionals across various industries. Its commitment to innovation is mirrored in its recognition as a top technology provider, as noted in multiple industry reports. Quantilope's automated research methods empower brands to make informed decisions based on real-time insights, driving substantial growth and improvement in client relationships. With a growing list of over 300 brands including major players like Bosch, Dyson, and Nestlé, quantilope continues to redefine standards in consumer intelligence.