MUJI Expands Sunscreen Range with Three New Innovative Types
MUJI, known for its commitment to simple yet functional products, is set to enhance its sunscreen lineup with three exciting new offerings. Starting April 8, 2023, customers can find the new additions in MUJI stores nationwide and through their online platform. The new products include two varieties of Tone-Up Sunscreen Milk, a versatile Sunscreen Mist, and a Shine-Control Sunscreen Powder. This expansion is a part of MUJI's ongoing mission to promote a better lifestyle and society through practical and accessible products.
The new sunscreen offerings come amid increasing awareness of UV protection as it becomes an essential part of everyday skincare routines. With rising UV levels and recent lifestyle changes, consumers are looking for sunscreens that not only protect against harmful rays but also assist with skin health. Understanding this demand, MUJI has created these products to provide tailored options for various situations, enabling users to incorporate UV protection seamlessly into their daily lives.
New Product Lineup
Tone-Up Sunscreen Milk (Light Beige / Clear Pink) - SPF 40 PA+++ 50g for 990 JPY
This lightweight milk sunscreen delivers a soft, moisturizing experience. It effectively covers uneven skin tones and provides a brightening effect, leaving skin looking refreshed and radiant. Available in Light Beige, it naturally covers skin blemishes and provides a healthy glow suitable for anyone, while the Clear Pink variant adds a lively touch by correcting yellow or blue undertones. Both formulations are easy to wash off with soap and are enriched with ceramides and five types of amino acids for added moisture.
- Free from UV absorbers, fragrance, mineral oils, parabens, and alcohol.
- Allergy-tested, ensuring user safety for most individuals.
Sunscreen Mist - SPF 50+ PA++++ 70mL for 890 JPY
Designed for easy application over larger areas, this fine mist sunscreen can be used on the face, body, and even hair, while delivering effective UV protection. It absorbs quickly and leaves no greasy feel, ensuring comfort throughout the day. Users will appreciate the convenience of the product, which can also be washed off easily with soap and fortified with beneficial moisturizing ingredients such as ceramides and amino acids.
- Free from fragrance, mineral oils, parabens, and alcohol.
- Allergy-tested, allowing for a safe user experience for most consumers.
Shine-Control Sunscreen Powder - SPF 50+ PA++++ 5.5g for 990 JPY (Limited Edition)
This innovative powder sunscreen provides an excellent solution for those wanting a matting finish while protecting against UV rays. It features powder that absorbs excess oil, helping to prevent a shiny appearance on the skin. This product can be applied over liquid sunscreens for a natural, touched-up look without leaving a white cast. Its compact size ensures convenience for on-the-go application throughout the day.
- Free from UV absorbers, fragrances, mineral oils, parabens, and alcohol.
- Allergy-tested for increased user safety.
As consumer needs evolve, MUJI continues to develop effective skincare solutions while maintaining quality and affordability. The introduction of these products signifies an important step towards marrying functionality with everyday skincare routines, making UV protection accessible for everyone. The company remains committed to its philosophy of contributing to a pleasant lifestyle and society by offering practical, helpful products and services. With MUJI's expansion into this essential aspect of skincare, consumers can look forward to incorporating these innovative sunscreens into their daily habits, paving the way for a brighter and healthier future.