#Japan #Tokyo #G-SHOCK #Maison Kitsuné #GA-2110MK

A Stylish Timepiece: The Maison Kitsuné x G-SHOCK Collaboration

In a remarkable fusion of precision engineering and Parisian flair, CASIO's iconic watch brand G-SHOCK collaborates with the lifestyle brand Maison Kitsuné, creating a unique collection that embodies both craftsmanship and creativity. This collaboration primarily showcases the watch model 'GA-2110MK', which ingeniously merges the meticulousness of G-SHOCK's technology with the effortlessly chic style synonymous with Paris.

The GA-2110MK draws its inspiration from the popular G-SHOCK model 'GA-2100' and is tailored to appeal to the younger demographic that has increasingly gravitated toward fashionable yet functional timepieces. Maison Kitsuné adds its own aesthetic touch, balancing elements of fashion, music, and culture to create a sophisticated yet approachable watch design.

Design Inspiration

The color palette for this limited-edition watch is reminiscent of the warm hues seen in Parisian sunsets, inspired by the city's Ottoman architectural style. Featuring a sophisticated blend of natural and neutral shades, the watch incorporates a striking orange bezel as an eye-catching accent. This color combination not only speaks to the urban lifestyle of Paris but also evokes feelings of warmth and comfort, making it an appealing accessory for various occasions.

As a signature detail, both the Maison Kitsuné Fox emblem and the brand logo can be found inscribed on the watch. Located at the 9 o’clock position is the emblem, while the brand logo is intricately engraved on the strap's loop and the case back. Each timepiece comes in a specially designed packaging that embodies the same color palette as the watch, presenting a modern take on Parisian aesthetics, balancing classic elements with a contemporary twist.

Release Information

The GA-2110MK-5AJR model is set to be released in stages: it will be available for early purchase at Maison Kitsuné's flagship stores and official online shop starting December 3rd. Subsequently, on December 5th, this timepiece will also be available through CASIO's official online store and G-SHOCK store locations. For those eager to see the watch in person, a preview will be held at Maison Kitsuné's Aoyama and Osaka stores, starting November 26th.

About Maison Kitsuné

Founded in 2002 by Gildas Loaëc and Masaya Kuroki, Maison Kitsuné has built a reputation as a multifaceted lifestyle brand that encompasses fashion, music, and café culture. The brand emphasizes a unique ‘Art de Vivre’ philosophy, combining experiences of life, art, and culture. Maison Kitsuné's offering includes not just clothing, but also a music label (Kitsuné Musique), cafés, and a wellness line, ensuring a broad influence in various sectors.

With 33 stores in major cities such as Paris, Tokyo, Seoul, Beijing, and Vancouver, the brand has developed a dedicated fanbase across the globe, continually gaining popularity for its modern and playful designs that connect with diverse cultures.

About G-SHOCK

G-SHOCK, recognized as the toughest watch in the world, originated from designer Kikuo Ibe's vision of creating an unbreakable timepiece. After producing over 200 prototypes and conducting rigorous durability tests, the first G-SHOCK was launched in Japan in 1983, establishing the brand’s reputation as a leader in tough watches. With shock-resistant and 20-bar water resistance capabilities, G-SHOCK incorporates innovative technology to protect against external impact. Since its inception, G-SHOCK has consistently evolved while embodying the motto 'never give up', a testament to Ibe's enduring spirit.

For more information on this collaboration or to purchase the new watch, visit the official Maison Kitsuné website, follow them on Instagram at @maisonkitsune, or check out their Japanese official X account @kitsune_japan.