Brighte Unveils New Pink Color for Popular ELEKI LIFT Facial Device Ahead of Spring

A Touch of Spring: Brighte's New ELEKI LIFT in Stylish Pink

As the seasons shift and warmer weather approaches, beauty tech brand Brighte is ahead of the game, introducing a trendy new color option for their wildly successful FACIAL DEVICE, ELEKI LIFT. Set to launch on January 28, 2026, this new pink variant aims to bring both functionality and a fresh aesthetic to your daily skincare routine.

A Star Product with Impressive Sales

Brighte, a pioneer in the beauty appliance market, has broken records by selling over 1.15 million units of ELEKI LIFT. This remarkable sales figure underscores the device's popularity and efficacy, making it a must-have for those seeking advanced skincare solutions at home.

The ELEKI LIFT is ingeniously designed with two simple buttons that provide easy operation while delivering high-end results. It combines a range of features such as ion extraction to remove skin impurities, advanced electroporation technology for enhanced absorption, and salon-quality EMS (Electrical Muscle Stimulation). Additionally, it incorporates RF (Radio Frequency) technology alongside red and blue LED lights, allowing users to enjoy three effective modes for a comprehensive facial care experience. Whether for daily maintenance or special skin treatments, this device meets up to 15 different beauty needs, from improving skin clarity to enhancing makeup application and facilitating the penetration of beauty ingredients.

A Soft Touch: The New Pink Variant

The standout feature of the new ELEKI LIFT is its soft, skin-friendly pink color. This muted shade strikes a balance, appealing to adult users with a sophisticated and elegant look, making it a perfect addition to any home’s aesthetics. The warm hue is designed not only to blend seamlessly into your decor but also to elevate your mood with each use — a delightful visual treat during your daily self-care rituals.

While maintaining all the impeccable functionality of its predecessors, the new pink option is poised to uplift your spirits too. This device is not just a practical beauty tool; it also serves as an ideal gift or reward for oneself, making self-care an enjoyable and satisfying experience as spring approaches.

Product Highlights

- Product Name: ELEKI LIFT (Pink)
- Price: ¥58,000 (tax included)
- Release Date: January 28, 2026

With Brighte’s motto of bringing “unseen innovations” to the beauty tech arena, they have developed this advanced device using state-of-the-art technology tailored for customer satisfaction. Each step in their product development is designed to eliminate waste and artistically harness beauty. Brighte aspires to empower customers by offering unique solutions that enhance their confidence and radiance.

About Ai Robotics Co., Ltd.

Currently spearheaded by CEO Makoto Tatsukawa, Ai Robotics Co., Ltd. utilizes AI technology to continuously craft D2C (Direct to Consumer) brands, expanding into various beauty sectors. The company emphasizes skincare with its flagship brands — Yunth for skincare, Brighte for beauty devices, and Straine for hair care. Their broadening product lineup aims to cater to an ever-evolving market, ensuring that customers have access to cutting-edge products. Follow them on their social media for the latest updates: X: @brighte__jp Instagram: @brighte.official.