Increasing Adoption of DNS Filtering to Manage Risks of Generative AI in Corporations
Companies Take Control of Generative AI Tools
With the rise of generative AI, corporate governance over these tools has become essential. A recent study by DNSFilter reveals that businesses are increasingly utilizing DNS filtering as a measure to control access to generative AI applications. This method not only helps in establishing clear strategies for AI usage but also mitigates risks associated with shadow IT.
As organizations strive for a balance between productivity and security, they are maturing in their approach to managing the domains their employees access for work. The new trend shows that many firms are actively defining their internal policies regarding generative AI. By strategically blocking access to certain domains, companies protect themselves from potential misuse and ensure employees are using approved tools under IT supervision.
Growing Concerns About Shadow AI
The rise in concerns around shadow AI—tools that employees use without the sanction of their IT departments—has made filtering even more critical. Companies need to take charge, not just to enhance productivity, but also to address the cybersecurity threats that such unmonitored usage can pose. In March alone, DNSFilter recorded over 60 million blocked requests to generative AI sites, highlighting the demand for tighter controls.
Furthermore, from January 2024 onward, there has been a substantial increase in queries related to generative AI, with DNSFilter processing over 330 million requests each month, indicating that these tools are becoming staples in workplace technology. Notably, Notion emerged as the most blocked service, accounting for a staggering 93% of the total blocked queries.
Action against Malicious Sites
Alongside managing employee access to innovative tools, DNS filtering has also become a key defense mechanism against malicious online threats. Interestingly, while there was a 92% drop in malicious domains that mimicked generative AI applications like ChatGPT from April 2024 to April 2025, a worrying trend has emerged with a 2,000% rise in malicious domains incorporating 'openai' in their names. This suggests that bad actors are adapting their tactics, and organizations must remain vigilant.
According to Ken Carnesi, CEO and co-founder at DNSFilter, responsible management of generative AI tools has dual advantages. Not only does it minimize risks, but it also facilitates productivity by preventing employees from inadvertently bringing unmonitored or harmful software into their work environments. By leveraging DNS filtering, organizations can protect sensitive data, enforce intentional policies, and promote secure operational practices.
The Importance of a Proactive Approach
As the digital landscape evolves, being proactive becomes essential. More organizations are now embracing the benefits that come with generative AI while simultaneously recognizing the associated cybersecurity risks. By defining clear boundaries for tool usage and aligning with necessary technology, companies can nurture innovative workflows while safeguarding their digital assets.
In conclusion, DNS filtering is transforming the way organizations engage with generative AI tools, offering a protective layer that ensures both effective usage and resistance against potential threats. As workplaces adapt to an increasingly digital realm, strategies like DNS filtering will play a crucial role in navigating the complexities introduced by emerging technologies.