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Ambetter from WellCare of Kentucky Expands Coverage for 2026

Louisville, KY - November 4, 2025
During the open enrollment period kicking off on November 1, residents of Kentucky will have the opportunity to choose from a range of affordable health insurance plans provided by Ambetter from WellCare of Kentucky. This initiative aims to support the under-insured and uninsured populations across 108 counties in the state.

The enrollment window will remain open until January 15, 2026, with a crucial deadline of December 15 for those seeking coverage to commence on January 1.

Corey Ewing, the Plan President and CEO of WellCare Health Plans of Kentucky, emphasizes the significance of health insurance as a vital resource. He stated, "It is essential for us to extend our services to more individuals, ensuring everyone has access to necessary health care. As part of the No. 1 Marketplace insurer in the nation, we are proud to provide peace of mind and reliable coverage to a larger population in Kentucky."

Comprehensive Coverage for Members

Ambetter from WellCare of Kentucky is dedicated to providing quality care through various insurance benefits that encompass all essential health services. This includes:

• - Preventive and wellness services
• - Maternity and newborn care
• - Pediatric services
• - Mental health services
• - Hospitalization and prescription drug coverage

Additionally, select plans will offer dental and vision coverage options.

Specialized Plans for Asthma and COPD

From 2026 onward, certain Ambetter Health Premier plans will cater to members managing asthma or chronic obstructive pulmonary disease (COPD). These plans promise enhanced healthcare options, minimizing out-of-pocket costs for specific medications, supplies, and clinical assistance. Notably, eligible members could enjoy $0 copay for preferred medications, including asthma inhalers, as well as various medical appointments, helping to alleviate the financial burden on those in need.

Effortless Enrollment Process

Individuals seeking to sign up for Ambetter’s plans can leverage an intuitive online platform. This user-friendly service allows prospective members to explore, compare plan options, check for financial aid eligibility, and complete enrollment directly from their devices. The site is optimized for mobile use, enabling users to sign up conveniently using smartphones. Furthermore, if a user needs to complete the enrollment process in sessions, the system saves progress and sends reminders to ensure they ultimately finish.

My Health Pays Program

Members can take advantage of the My Health Pays® initiative, which incentivizes healthy living habits. By engaging in wellness-related activities or completing specific challenges, members can accumulate points redeemable for up to $500, aimed at offsetting health expenditure such as premiums and copays. The program also supports users in setting achievable wellness goals, providing tailored activity suggestions and guidance.

Virtual 24/7 Care

Additionally, the Virtual 24/7 Care service allows members to consult licensed providers through telehealth for non-emergency health issues such as the flu, skin conditions, ear infections, fever, and respiratory disorders – all from their home.

In support of their members, Ambetter from WellCare of Kentucky introduces various tools and resources that simplify understanding and managing health coverage during the 2026 renewal period.

Residents in Kentucky eager to discover more about Ambetter from WellCare of Kentucky and the enrollment process during the open enrollment period can visit ambetterhealth.com/en/ky/.

About Ambetter from WellCare of Kentucky

Ambetter from WellCare of Kentucky is committed to serving under-insured and uninsured populations via kynect, the Kentucky Health Benefit Exchange. Underwritten by WellCare Health Plans of Kentucky, Inc., the organization is recognized as a Qualified Health Plan issuer committed to enhancing community health outcomes. For comprehensive information, please visit the Ambetter website.

Please note that this announcement pertains to health insurance solicitation. Members have the right to receive services without discrimination, and language assistance is available. More details can be found on the Ambetter website.

*Conditions applied for participation and eligibility in programs and services.

Disclaimer: Costs related to health care may vary by member and by plan. The outlined rewards and programs are subject to change.