#Japan #HERALBONY #Takamatsu #KOTODEN #Masato Yamauchi

A Collaborative Art Train Takes Flight in Takamatsu

In an exciting initiative, HERALBONY, a creative company based in Morioka, Iwate, has joined forces with Takamatsu Kotohira Electric Railroad Co., popularly known as KOTODEN. This partnership aims to launch a unique art-wrapped train that embodies the spirit of creativity, starting its journey on December 4, 2025.

The Vision Behind the Collaboration

This joint project stems from a shared vision to reshape perceptions around disabilities and promote welfare as a foundation for new cultural creations. HERALBONY upholds the philosophy of "Let Your Uniqueness Shine," while KOTODEN strives to foster a community where everyone can live freely and authentically. The motto of this collaboration, "Happiness Beyond Boundaries," emphasizes breaking free from preconceived notions and encouraging a joyful and colorful future for all.

The artwork featured on the train is crafted by Masato Yamauchi, a talented artist residing in Kagawa Prefecture. His design invites passengers to engage in a moving art experience, inspiring reflection and delight as they travel along the KOTODEN lines. With every glance, viewers are encouraged to ponder, and a smile is a welcome reward.

About the Artist: Masato Yamauchi

Masato Yamauchi hails from Sanuki, Kagawa, and began his artistic journey through an innocent interaction with a support staff member at a facility called Nozomi-en. He discovered his passion for creating vibrant paper collage artworks, leading to a prolific output that reflects his impressive sense for color and intense focus. Recently, Yamauchi has been particularly dedicated to creating pieces using a grid format in Excel, which he meticulously colors in a limited daily timeframe. His unique style and techniques culminate in one-of-a-kind works that are unmistakably his own.

In addition to his artistic pursuits, Masato enjoys listening to music, ensuring his collection is well-organized and reflective of his orderly nature. He thrives in routine, which enables him to tackle his creative projects effectively.

About Nozomi-en

Nozomi-en is a facility dedicated to supporting individuals with disabilities, striving to create a society where the joy of life is celebrated for all, regardless of their circumstances. Their mission focuses on adapting to evolving welfare needs while providing services that enhance the quality of life for their users, aiming for independence and social participation.

The Artwork

The art piece featured on the train is titled "Various Colors," perfectly encapsulating the essence of this collaboration. The visual journey invites all aboard to experience the joyful mixing of diverse colors, symbolizing a shared future filled with happiness.

Details of the Art-Wrapped Train

• - Operation Start Date: December 4, 2025
• - Operational Period: December 4, 2025, to around July 2027
• - Target Vehicles: KOTODEN's 1200 series, specifically units 1203 and 1204
• - Route: Kotohira Line (between Takamatsu Chikkō Station and Kōtoden Kotohira Station)

The project team includes several key players at HERALBONY, notably planners Shizu Oka and Remi Abe, project manager Hajime Yamanaka, business producers Takuma Ito and Ryotaro Kamata, creative director Tomoyuki Kuwayama, and graphic designer Kota Endo from Harapeko Co., along with copywriter Sanae Kitano and photographer Takumi Kondo.

KOTODEN: The Rail Company Behind the Initiative

KOTODEN operates three key lines: the Kotohira Line, linking Takamatsu Chikkō Station to Kōtoden Kotohira Station; the Nagao Line, connecting Wakawatchō Station to Nagao Station; and the Shido Line, facilitating travel from Wakawatchō Station to Kōtoden Shido Station. Regularly navigating through Takamatsu’s urban core, KOTODEN provides invaluable transport for countless commuters and travelers alike.

About HERALBONY

HERALBONY is recognized for its commitment to cultural transformation through creativity, with a primary mission of reshaping societal views on disabilities. With an extensive portfolio of over 2,000 artworks created by artists with disabilities, HERALBONY champions innovative ideas and sustainable business practices while simultaneously promoting inclusivity in the arts. Their endeavors extend internationally, with the establishment of a new subsidiary, HERALBONY EUROPE, set to open in Paris in July 2024.

For more information, visit HERALBONY’s corporate site or their online store.