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SoftExpert Unveils New Global Brand Identity

SoftExpert, a prominent global provider of enterprise management software, proudly announces its new global brand identity to celebrate 30 years in operation. This launch follows an impressive 25% increase in revenue during 2024, a testament to the company’s commitment to excellence and innovation in providing enterprise solutions. The strategic rebranding effort underscores SoftExpert’s expanding influence, now serving 3 million users across over 50 countries.

A Transformation for Global Excellence

The recent brand evolution signifies SoftExpert’s journey towards becoming a strategic partner for organizations aspiring to enhance their growth and operational efficiency on a global scale. The revamped brand identity emphasizes the company’s mission to improve organizational sustainability through digital transformation, enabling enterprises to achieve excellence in governance and compliance. Efrain Corleto, the company’s marketing director, stated, "By combining cutting-edge technology with deep industry expertise, we are redefining how organizations approach digital transformation and operational excellence. Our new positioning reinforces our commitment to scalable, innovative solutions supporting sustainable growth and long-term success for our clients worldwide."

Strengthening Sector Focus and Partnerships

SoftExpert’s revised positioning enables it to reinforce relationships with crucial sectors such as automotive, financial services, pharmaceuticals, food and beverages, and manufacturing. The company’s all-in-one platform seamlessly integrates with enterprises' ERP systems, presenting flexible process optimization solutions. Leading firms in highly regulated industries, such as automotive manufacturers and life sciences companies, rely on SoftExpert’s platform for compliance, governance, and operational excellence.

Furthermore, SoftExpert has announced the formation of a new division dedicated to international partners and is expanding its global community. This expansion aims to deepen ties within local markets while providing world-class solutions. Notably, strategic collaborations, including a partnership with Amazon Web Services (AWS), highlight SoftExpert’s ability to deliver reliable enterprise solutions based on cloud computing.

About SoftExpert

With a presence in over 50 countries and 12 international subsidiaries in locations such as the United States, United Kingdom, Spain, Germany, Italy, France, Portugal, Turkey, Australia, Brazil, and Mexico, SoftExpert addresses the needs of 3,000 clients and more than 3 million users worldwide. Its all-in-one software platform offers powerful solutions for compliance, governance, and operational excellence, assisting organizations in embracing digital intelligence and optimizing their processes.

For more about SoftExpert and its offerings, visit www.softexpert.com.



This rebranding effort positions SoftExpert strongly for future growth and innovation, solidifying its role as a trusted partner in delivering excellence in enterprise management solutions.