#United States #New York #Pet Care #Home Essentials #OXO

OXO Revolutionizes Pet Care with Thoughtful Design

For over three decades, OXO has been a trailblazer in challenging the norm that everyday products are just functional. Its design philosophy centers on enhancing user experience, which has spanned across cooking, cleaning, and now, pet care. The company has recently unveiled a new line of feeding and food storage solutions aimed at simplifying and elevating the pet care routine while addressing common frustrations faced by pet owners.

As the landscape of pet ownership evolves, so do the expectations of pet parents. Today's consumers are looking for products that effectively solve specific problems without compromising on design aesthetics. With this thought in mind, OXO has developed a collection that reassesses traditional feeding and storage systems through a lens of utility combined with elegance.

Larry Witt, President of Home & Outdoor at Helen of Troy, shared, "At OXO, we believe that thoughtful design can enhance everyday life. Pet parents deserve products that don’t force them to choose between aesthetic and functionality. Our approach remains the same: we understand the real issues faced by pet owners and innovate solutions that make pet care routines simpler, cleaner, and more enjoyable."

The newly launched OXO Pet Feeding Collection features a thoughtful range of products designed to address commonplace issues when it comes to mealtime and storage. Here’s a brief overview of the notable innovations included in the collection:

• - Nonslip Bowls (available in 1, 2, and 4 Cup): These stainless-steel bowls come with a removable, weighted nonslip base that assures stability during meals and makes cleanup straightforward.

• - Easy Clean Slow Feeder Bowls: These bowls incorporate a removable silicone insert that promotes slower eating and simplifies washing.

• - Easy Clean Feeding Mat: Featuring raised edges, this mat effectively contains spills and aids in maintaining a tidier feeding area.

• - Adjustable Elevated Feeder: Designed to provide comfortable feeding positions for pets, the adjustable height settings align with contemporary home décor.

Each product ingeniously reflects OXO's unwavering commitment to practical design details that streamline daily tasks. With removable components for easier cleaning and user-friendly features, pet care is brought to a new level of convenience.

Expected to expand the collection further, OXO plans to introduce an array of storage solutions later this year, aimed at keeping pet food, treats, and essential items fresh, organized, and easily accessible. New storage options slated for release include:

• - Airtight Treat Container (8 oz): This container allows for one-handed dispensing while ensuring treats remain fresh with its airtight seal.

• - Multi-Purpose Container: Designed for stacking, this container effectively holds treats, toys, leashes, and more.

• - Airtight Food Containers with Scoop (various sizes): Offering airtight storage, these containers come with easy-open latches and integrated scoops, ensuring both convenience and clarity regarding food levels.

The eagerly anticipated OXO Pet Feeding Collection will hit the shelves starting August 3, 2026, available at major retailers, on oxo.com, and through Amazon. Meanwhile, the pet food storage solutions are expected to launch by late 2026.

About OXO

For over 30 years, OXO has been at the forefront of innovative design, with a focus on creating products that genuinely improve the quality of everyday life. Known for their award-winning designs, OXO constantly seeks to anticipate consumer needs, offering functional tools that tackle everyday challenges. With a diverse range of product offerings spanning multiple categories, OXO continues to redefine household essentials, contributing significantly to the way consumers interact with their environments.

Committed to corporate responsibility, OXO also pledges 1% of annual sales to environmental initiatives, reinforcing their mission to positively impact the planet. Discover more about OXO and its range of thoughtfully designed products at www.oxo.com.