TCL Strengthens Market Position with Prestigious Design Awards in 2025

TCL's Remarkable Achievement in Design Awards 2025

In an impressive showcase of innovation and design excellence, TCL, a leading consumer electronics brand, has recently garnered 17 prestigious awards, solidifying its position as a frontrunner in the industry. These accolades, which include the renowned iF Design Awards and Red Dot Product Design Awards, reflect TCL’s commitment to responsible, high-quality design that prioritizes the user experience.

Among the award-winning products are the latest TCL C series televisions, which have secured multiple iF Design Awards for their cutting-edge QD-Mini LED technology and user-centric design features. Specifically, the TCL A300 Series television and its user experience design received recognition, showcasing TCL's dedication to both industrial design and enhancing user experiences.

In addition to televisions, TCL's innovative approach in other product categories has also been recognized. The TCL R290 Tri-Thermal heat pump, known for its sustainable and efficient home solutions, and the TCL PlayCube projector, characterized by its unique Rubik's cube-inspired design, have both earned accolades for their innovative contributions to consumer technology.

In the mobile technology arena, the TCL 50 Pro NXTPAPER 5G smartphone, along with two of its applications, was commended for its exceptional UX design, further highlighting the brand's commitment to creating visually comfortable and user-friendly interfaces.

A Testament to User-Focused Design

TCL's recognition through the Red Dot Design Awards further underscores its dedication to thoughtful, customer-inspired design. Notable mentions include the TCL 50 Pro NXTPAPER 5G, the TCL R290 Tri-Thermal heat pump, and various models from the TCL portable speaker series, each praised for merging aesthetic appeal with practical functionality in daily use. Additionally, the company's broadband solutions, including TCL LINKBASE FG7300 and FG7720 gateways for fiber connectivity, showcase TCL’s commitment to practical innovations within the smart home ecosystem.

Pioneering a Legacy in Design

TCL’s leadership in design is built on a solid foundation of international acclaim and industry partnerships. The brand's association with renowned CMF (Color, Material, Finish) expert Chris Lefteri has further refined its approach to design, focusing on sustainability and user needs. This evolution was showcased at the IFA 2024 trade fair, revealing a broader strategy to align innovative design with market trends.

Central to TCL’s design philosophy is the TCL Design Innovation Center (DIC), which leads the brand's global design strategy and ensures cohesive design expression across all product categories. The team is dedicated to identifying emerging social, cultural, and lifestyle trends, translating these insights into comprehensive strategies for product design, industrial design, and user experience.

The DIC plays a crucial role in implementing responsible and sustainable design practices, ensuring that TCL products consistently embody the brand's commitment to innovation, sustainability, and user-centered design.

By adopting this holistic approach to design and innovation, TCL continues to enhance everyday experiences, reaffirming its mission to inspire excellence by enriching the lives of customers worldwide.

About TCL

TCL specializes in the research, development, and manufacturing of consumer electronics, including televisions, smartphones, audio equipment, and smart home devices. By combining thoughtful design with innovative technologies, TCL aims to inspire excellence and provide essential functionalities and experiences that resonate deeply with users. As one of the largest consumer electronics brands globally, TCL's vertically integrated supply chain and advanced manufacturing capabilities ensure that innovation is accessible to all. For more information, visit TCL’s official site.

TCL is a registered trademark of TCL Corporation. Other brands and trademarks are the properties of their respective owners.