#United States #New York #Stagwell #Assembly #Jill Kelly

Jill Kelly Takes Leadership Role at Assembly

Assembly, a prominent global media agency, has recently announced the appointment of Jill Kelly as North America CEO. This strategic decision comes as the agency aims to enhance its capabilities and drive innovative media solutions across the continent. Kelly will officially take the reins on February 3, 2025, succeeding Valerie Davis, who left to embrace new endeavors after a successful tenure.

A New Chapter for Assembly

Kelly steps into her new role with a robust reputation for driving transformational growth and developing high-performing teams. Her leadership is expected to significantly amplify Assembly's capabilities and solidify its market position. Known for her commitment to innovation, collaboration, and inclusivity, Kelly's previous accolades include being named AdAge Leading Woman in 2023 and AdColor Legend in 2022.

Before joining Assembly, Kelly served as the Chief Executive Officer at EssenceMediacom. In her previous stint, she successfully guided the agency's strategic vision, leading to record growth following the merger into a single operational unit. Her extensive career includes pivotal roles in the digital and media sectors, particularly as the global Chief Marketing Officer at GroupM and in various leadership positions within Publicis Groupe.

Kelly's widespread experience in brand strategy and digital transformation positions her uniquely to accelerate Assembly's next phase of growth in the North American market. Her forward-thinking approach and understanding of integrated marketing communications make her the ideal candidate to lead this transformative period for the agency.

Emphasizing Change and Growth

Post-appointment, Kelly expressed her enthusiasm about the opportunity to lead Assembly, stating that the agency's motto, "Find the Change that Fuels Growth," reflects both a strategic vision and a commitment to its clients. She emphasized her focus on enhancing the agency's technological infrastructure, leveraging new innovations, and developing durable campaigns that resonate with audiences. Her collaboration with the dedicated team of experts at Assembly aims to unlock significant growth opportunities across North America and beyond.

Under Kelly's direction, Assembly is poised to expand its technological capabilities further. The recent launch of STAGE AI, an advanced proprietary technology harnessing artificial intelligence for optimized media strategies, underscores the agency's commitment to empowering its clients with intelligent solutions that drive performance.

Rick Acampora, the Global CEO of Assembly, recognized Kelly's extensive track record in driving growth and fostering talent as pivotal to the company's future. He noted that her strategic vision would play a vital role in delivering exceptional results for clients while enhancing Assembly's reputation as a leader in the media industry.

About Assembly

Assembly stands as a leading global omnichannel media agency dedicated to creating integrated marketing strategies powered by data and advanced technology. With a team of over 2,300 professionals globally, Assembly is committed to delivering impactful brand narratives and fostering business expansion for esteemed brands worldwide. The agency's focus on sustainable practices and social impact further establishes its role as a leader in the marketing world, as it continues to set new industry standards.

Jill Kelly's appointment marks an exciting new era for Assembly as it seeks to leverage her insights and expertise for transforming media strategies and achieving unprecedented growth in North America. Kelly's leadership is pivotal at a time when the marketing landscape is continuously evolving, and her guidance will be crucial in navigating future challenges and opportunities.