Farmina Pet Foods Contributes Over 50,000 Meals to Pets in Hurricane Helene Recovery Efforts

In a commendable display of corporate responsibility, Farmina Pet Foods has made significant strides in supporting the pet population affected by Hurricane Helene in Georgia. Approximately three months following the devastating storm that swept through the Southeast, Farmina has pledged a substantial 6,217 pounds of premium pet food to the Humane Society of Valdosta/Lowndes County (HSVL). This generous donation translates to over 50,000 meals, catering to the nutritional needs of pets displaced by the disaster.

The damage from Hurricane Helene was extensive, leading to massive disruption for both families and their pets. Local shelters, including the HSVL, found themselves overwhelmed as many kennels were rendered unusable due to the storm's impact. In light of this, the Humane Society took the initiative to disperse all dogs into foster homes while planning the reconstruction of their facilities, which are slated to commence this spring.

Farmina's initiative to deliver premium pet food is not just about the numbers; it represents a lifeline for the many animals that find themselves struggling during this challenging recovery phase. The food provided will support not only the foster families but also the shelter animals still residing at HSVL. Julie Eames, a representative of the Humane Society, expressed profound gratitude for Farmina's timely assistance, noting the critical difference it makes in nurturing and rehabilitating displaced pets and the foster system surrounding them.

The company's commitment to disaster relief extends beyond this single act of generosity. Farmina has collaboratively raised over $15,000 with the Blue Ridge Humane Society, a substantial amount geared towards ongoing recovery efforts for affected communities across the Southeastern United States. Loris Rinaldi, CEO of Farmina Pet Foods North America, articulated the company's belief in the intrinsic connection between pets and their families, asserting that it is their duty to aid these communities in their recovery journey.

Farmina's support during and after the disaster emphasizes their dedication not only to the immediate needs of those affected but also to enhancing the overall well-being of pets. This includes offering resources like the Farmina Genius AI, a 24/7 support tool that helps pet parents with care-related queries, along with the Genius Pet Care Program aimed at managing health and wellness for pets through various life stages.

The recovery process post-Hurricane Helene is ongoing, and Farmina Pet Foods remains a stalwart partner in ensuring the wellness of pets and their families during this difficult time. In a broader sense, their efforts illustrate a significant model for corporate social responsibility, showcasing how businesses can step up to provide meaningful assistance in times of crisis.

For those interested in supporting animal shelters in Valdosta or learning more about Farmina's philanthropic initiatives, they can visit www.farmina.com for resources and additional information on how to help.

Establishing itself as a leader in natural pet nutrition, Farmina Pet Foods prides itself on formulating scientifically validated and nutritious pet food. With expertise spanning over five decades, Farmina focuses on ingredient quality and holistic wellness for pets, ensuring their products are non-GMO and naturally preserved. This dual focus on animal welfare and product excellence makes Farmina's contributions during disasters particularly vital and impactful.

Topics Consumer Products & Retail)

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