Northern Light Announces Strategic Leadership Transition with New CEO to Drive Future Innovation

Leadership Transition at Northern Light



Boston, December 22, 2025 – Northern Light, a prominent provider of competitive and market intelligence solutions, has announced a significant leadership change as part of its growth strategy following an investment by LoneTree Capital. Effective immediately, Robert Trail, who previously served as President, has been promoted to Chief Executive Officer (CEO). Meanwhile, David Seuss, the co-founder and long-time CEO, will transition into the role of Founder and Principal Product Strategist, ensuring continuity in the company's innovative vision.

The change in leadership comes after years of careful succession planning, positioning Northern Light to accelerate its innovation efforts, especially in the realm of AI-driven intelligence solutions. In addressing the transition, Trail remarked, “Today marks an exciting new chapter for Northern Light. This leadership change is the culmination of strategic planning, robust support from LoneTree Capital, and the incredible foundation laid by David Seuss and a talented team.” He emphasized the importance of Seuss's ongoing contribution, stating, “David has been a remarkable mentor to me and the newly expanded management team, his involvement is critical for maintaining our vision and execution.”

In his new capacity, Seuss will concentrate on guiding Northern Light’s product strategy and future innovation roadmap. His forward-thinking approach has been a driving force behind the company's success over the years.

Alongside this leadership transition, Northern Light is enhancing its senior leadership team with the addition of two notable executives:
  • - Mike Perozek has been appointed as the Senior Vice President of Sales and Customer Success. He will spearhead global revenue growth strategies and customer engagement initiatives.
  • - Sarah Hughes joins as the Vice President of Marketing, overseeing brand strategy, demand generation, product marketing, and the execution of go-to-market initiatives.

These appointments reflect Northern Light’s commitment to solidifying its leadership structure, which combines a wealth of experience in research, product development, finance, and corporate strategy. Other key members of the leadership team include:
  • - Anton Voskresenskiy, Chief Research Officer
  • - Sheri Larsen, Chief Product Officer
  • - David Kelly, Chief Financial Officer

Trail added, “These leadership appointments underscore our commitment to the ongoing support from LoneTree Capital towards Northern Light’s long-term growth.” With a robust management presence, the company is poised to scale responsibly while innovating rapidly and ensuring exceptional outcomes for its customers.

Northern Light holds a substantial commitment to its clientele and partners, continuously evolving its intelligence platform to cater to the increasing demand for actionable insights among enterprise teams globally.

About Northern Light


Northern Light serves as the backbone for market and competitive intelligence across enterprise organizations. Its AI-powered platform integrates reliable content with analysis and intelligence design, enabling businesses to transform complex data into clear, actionable insights. Supporting teams in strategy, marketing, product development, and research, Northern Light acts as a central repository for intelligence, aiding organizations in monitoring market trends, understanding competition, and aligning teams with a trustworthy landscape overview. For more information, visit northernlight.com.

Topics Business Technology)

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