#Japan #Tokyo #MIESROHE #Denim Collection #Kana Oya

MIESROHE's Spring Denim Collection Starring Kana Oya

On March 5th, 2023, at noon, the women's fashion brand MIESROHE, operated by Mash Style Lab based in Chiyoda, Tokyo, launched their new denim collection titled 'DENIM for new chapter Starring Kana Oya'. This innovative line is available on the official online store and the EC department store USAGI ONLINE.

Collection Overview

The new collection features two main styles:

• - Denim Jacket with a Curved Sleeve: A standout piece that combines modern design with everyday comfort.
• - Cocoon-Shaped Pants: Constructed with a unique silhouette that complements the jacket beautifully.

These pieces embody MIESROHE's philosophy of combining minimalism with statement-making presence, making them ideal for the new season.

Featuring Kana Oya

The collection is beautifully modeled by Kana Oya, a 17-year-old model, YouTuber, and columnist, who debuted at a young age and quickly rose to prominence in the fashion world. With her presence in popular magazines and runway events, she represents a blend of strength and femininity, encapsulating the essence of this denim collection.

Her social media platforms showcase her lifestyle, including personal outfits and beauty tips, allowing fans to stay updated on her latest ventures. Kana's fifth column book, 'It's OK', is set to hit the shelves on November 24, 2023, further solidifying her versatile brand. You can check her updates on Instagram @__kana_oya__, and her YouTube channel KanaOyaOfficial.

Pricing Details

Here’s a quick look at the pricing of the new items:

• - Denim Jacket: 29,700 yen
• - Tops: 18,920 yen (different styles available at varying prices)
• - Cocoon Pants: 23,100 yen
• - Shoes: Range from 24,200 to 30,800 yen (depending on the style)
• - Belt: 11,550 yen

MIESROHE's Vision

Founded on March 3, 2022, MIESROHE honors the universal design philosophy of Ludwig Mies van der Rohe. Their concept revolves around 'Universal Design & Just Mode,' offering garments that blend versatility and minimalism. Adopting the mantra that 'less is more,' the brand advocates for a well-being approach to fashion, focusing on comfort and sustainability.

MIESROHE's five promises are:
1. Accessibility for everyone.
2. Flexibility in use.
3. Simplicity and clarity in design.
4. Lightweight and roomy garments.
5. Transparency regarding the environmental impact.

By following these principles, MIESROHE delivers clean, pure fashion that speaks to the emotionally intelligent and independent woman.

Explore more about MIESROHE through their official online store or follow them on Instagram @miesrohe_.

As we embrace spring, MIESROHE provides the perfect denim attire for stepping into the new season with confidence and style.