CARTA Holds Gold for LGBTQ+
2025-11-14 09:05:45

CARTA HOLDINGS Achieves Gold Rating for LGBTQ+ Commitment Three Years in a Row

CARTA HOLDINGS Achieves Gold Rating for LGBTQ+ Commitment



CARTA HOLDINGS, located in Minato, Tokyo, continues to showcase its commitment to diversity and inclusion within its workforce. On November 14, 2025, the company was awarded the prestigious 'Gold' rating in the PRIDE Index for its efforts towards support of LGBTQ+ individuals in the workplace. This is the third consecutive year that CARTA has received this top-tier recognition.

Understanding the PRIDE Index



The PRIDE Index, established by work with Pride in 2016, is Japan's first evaluation framework aimed at improving working conditions for LGBTQ+ individuals. It assesses companies and organizations based on several key criteria: Policy, Representation, Inspiration, Development, and Engagement/Empowerment. Each category has specific requirements that companies must meet to receive points, categorized into Gold, Silver, or Bronze ratings based on the total score achieved.

CARTA HOLDINGS successfully met all the necessary criteria in these five categories, achieving an exceptional 'Gold' rating once again.

About work with Pride



The general incorporated association work with Pride aims to promote and embed diversity management related to sexual minorities, including LGBTQ+. Each year, they host a conference focused on human resources, human rights, and diversity managers in companies and organizations, while also managing the PRIDE Index and Rainbow Certification initiatives. For additional information, visit work with Pride.

CARTA HOLDINGS’ Commitment to Diversity and Inclusion



CARTA HOLDINGS recognizes that the diverse abilities of its workforce are vital to business growth and competitiveness. The company has integrated diversity and inclusion (D&I) as a core aspect of its business strategy, fostering an organizational culture that encourages every individual to reach their full potential. Factors such as nationality, disability, gender, sexual orientation, gender identity, gender expression, background, beliefs, religion, and age are regarded as key attributes that contribute to a vibrant work environment.

1. Policy


CARTA actively communicates its D&I policies internally and promotes awareness through corporate messaging.

For more details: CARTA HOLDINGS D&I

2. Representation


The company has established community channels for D&I discussions using internal communication tools, has implemented sexual orientation counseling options for employees, and developed a rainbow logo to signify their LGBTQ+ friendly environment.

3. Inspiration


Training initiatives have been introduced, including role-playing workshops for human resource managers regarding LGBTQ+ issues. Additionally, CARTA provides manuals and training videos for interviewers and HR personnel, includes diversity training for new hires, and hosts online talk sessions featuring LGBTQ+ guests to discuss experiences and challenges.

4. Development


CARTA HOLDINGS has set up various internal systems to ensure all employees can work comfortably and continue thriving in their careers. Notable initiatives include:

  • - Partnership System: The definition of a spouse within company regulations has been expanded to include de facto marriages and same-sex partners, ensuring access to leave policies, allowance for bereavement, maternity leave, and caregiving.

For further details: CARTA’s Announcement

  • - Wellbeing Leave: Employees can accumulate unused vacation days to utilize for personal issues, family care, infertility treatments, and even gender-affirming surgeries or hormone therapy.

5. Engagement/Empowerment


CARTA supports inclusive campaigns aimed at maximizing everyone's strengths. This includes:

  • - Business for Marriage Equality
  • - Commitment to Support LGBTQ+ Equality

Looking Ahead


CARTA HOLDINGS remains dedicated to respecting the diversity of each employee and is committed to creating an environment where individuals can express their true selves and reach their full capacities, regardless of their sexual orientation or gender identity. Through ongoing efforts and advocacy, CARTA is paving the way for an inclusive future for the LGBTQ+ community in the workplace.

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Company Overview


Company Name: CARTA HOLDINGS Inc.
Stock Market: Tokyo Prime (Securities Code: 3688)
Headquarters: 36F, Toranomon Hills Station Tower, 2-6-1 Toranomon, Minato, Tokyo
CEO: Makoto Usami
Fiscal Year End: December 31
Major Shareholder: Dentsu Group Inc.
Business Description: Digital marketing and internet-related services.


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Topics Business Technology)

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