#United States #Birmingham #iced tea #Milo's Tea Company #Summer Tradition

Iced Tea: The Quintessential Summer Beverage for Americans

As the summer days stretch longer and the temperatures rise, Americans are finding solace in a beloved refreshment: iced tea. According to a recent nationwide survey conducted in honor of June's National Iced Tea Month, iced tea has reaffirmed its position as the go-to cooling drink for many, especially in the warmer months. The results reveal fascinating insights into drinking habits, preferences, and the cultural significance of this classic beverage.

The study, commissioned by Milo's Tea Company, America's top-selling refrigerated tea brand, indicates a remarkable trend among modern consumers. A staggering 69% of adults aged 18-34 have dedicated refrigerators solely for beverages, underscoring the millennials' and Gen Z's passion for curating a drink selection that fits their lifestyle. In fact, 54% of this demographic even have a fridge specifically located outdoors—on porches, patios, or decks—making it effortless to access their favorite drinks while enjoying the summer air.

Across the entire adult population in the U.S., 53% identified iced tea as the ideal drink for outdoor enjoyment, particularly on porches and decks. This revelation showcases iced tea’s role as more than just a drink; for many, it embodies the spirit of summer and the joy of relaxing outdoors. An impressive 50% of respondents associate iced tea with summertime memories—whether it’s spent with friends and family or simply savoring quiet moments alone. Additionally, 44% of consumers feel that iced tea adds an element of specialness to everyday moments, further reinforcing its cherished status.

The growing enthusiasm for iced tea is particularly pronounced among younger consumers, with 76% of adults aged 18-34 eager to drink more iced tea this summer. Tricia Wallwork, Chair and CEO of Milo's Tea Company and the granddaughter of the brand's founder, stated, “At Milo's, we believe iced tea transcends simply being a beverage; it’s about enriching those treasured moments with loved ones.” She emphasized that the family-owned business has always focused on creating quality beverages, which contribute to the rich tapestry of summer experiences.

A Legacy of Quality and Tradition

Milo's Tea Company prides itself on crafting fresh teas using real, high-quality ingredients, a practice that dates back to the company's founding nearly 80 years ago. Their commitment to authenticity resonates deeply with consumers, making Milo's a staple in households across the country. In 2025 alone, Milo's is set to brew and ship over 182 million gallons of iced tea, reinforcing their prominent position in the market amid rising demand.

The emotional connection that iced tea fosters among consumers is noteworthy, as evidenced by the survey findings. 46% of participants consider iced tea a staple during social or family gatherings, while 43% associate it with family traditions. Whether enjoyed on the swing of a porch, shared among friends at a BBQ, or simply savored in solitude, iced tea has solidified its role as a beloved refreshment steeped in nostalgia.

To celebrate National Iced Tea Month, Milo's is inviting fans to participate in weekly giveaways every Friday throughout June. Prizes include limited-edition cooler backpacks, a year’s supply of free Milo's, and even a mini fridge stocked with their famous iced tea. These events encourage individuals to extend their enjoyment of iced tea into their outdoor spaces, creating more memorable moments in the company of friends and family this summer. For those interested in joining the fun, details can be found on their Instagram page, @drinkmilos.

A Commitment Beyond Beverages

Beyond delicious drinks, Milo's embodies a commitment to sustainable practices in its manufacturing processes. Since achieving TRUE Platinum Zero Waste certification in 2020, the company has constantly sought ways to reduce its environmental footprint, from water conservation efforts to waste reduction initiatives. Additionally, they dedicate at least 1% of their annual profits toward organizations focused on educational improvements, environmental protection, and community disaster relief.

This summer, as you sip on your favorite iced tea while basking in the sun, remember that it's more than just a drink; it’s a delightful way to savor the season's simple pleasures, rooted in tradition and celebrated in all of America.

For more updates about Milo's Tea or to find a retailer near you, visit drinkmilos.com.