Matsuya Ginza Celebrates 100 Years with Unique Events and Special Products!

Celebrating 100 Years of Matsuya Ginza

Matsuya Ginza, a renowned shopping destination in Japan, proudly celebrates its centenary this year, having first opened its doors in 1925. On May 1st, the iconic store will officially reach its 100th anniversary. This milestone is not just a celebration but an opportunity for Matsuya Ginza to express gratitude to its loyal customers and partners through a year filled with special events and exclusive products. The overarching theme of this anniversary year is "Connecting, Relating, and Bridging," which signifies the store's commitment to fostering connections between people, products, and the surrounding community.

Exclusive Products Commemorating 100 Years

To commemorate this significant milestone, Matsuya Ginza has prepared an array of limited-edition products, available exclusively at its store. The offering spans a wide range of items, from delectable sweets to fashionable clothing. Here's a glimpse of what you can expect:

- Millefeuille Maison Francaise: Priced at 3,240 yen, this sweet treat features a rum-infused raisin cream housed in a delicate pastry, beautifully packaged in an elegant blue jewelry box.
- Pierre Hermé's Vanilla Cake: Available for 2,160 yen, this pound cake highlights the pure flavor of homemade vanilla, promising a luxurious tasting experience.
- Honey Parfait from The Peninsula Boutique & Café: Priced at 3,300 yen, this parfait incorporates local Ginza honey, perfect for dine-in customers.
- Bulgari Il Chocorato's Anniversary Tablet: This unique chocolate, inspired by Japan's traditional confection known as "Kaminari Okoshi," is priced at 3,401 yen.
- Seasonal offerings from other renowned brands also contribute to the celebratory selection.

Anniversary Week Events

To kick off a series of celebrations, Matsuya Ginza will host an Anniversary Week from April 29th to May 13th, leading up to the grand opening day on May 1st. The store will present numerous engaging activities, alongside the launch of special merchandise. Notably, an opening ceremony will take place on May 1st to officially mark this significant occasion.

Food Collections and Collaborations

Prominent local restaurants will also participate in the festivities with unique dishes and collaborations. The Ginza Food Collection will be showcased, featuring collaborative items from various well-known establishments.

For instance, the highly anticipated Katsu Sandwich from Kitaōji will be available at 2,800 yen and showcases high-quality Japanese beef, perfectly combined with renowned local ingredients.

Year-long Celebrations

Matsuya Ginza’s birthday celebrations will extend until February 28th of next year. With the theme of "Connecting, Relating, and Bridging" in mind, the store aims to provide diverse activities and offerings throughout the year. Highlights include special seasonal menus, limited-edition calligraphy goods, and numerous workshops and events designed to engage the community.

Special Collaboration with UNIQLO

To further commemorate the milestone, Matsuya Ginza is also partnering with UNIQLO to launch a series of commemorative T-shirts that feature designs inspired by the store's history, packaging, and branding from the year it was established. This collaboration will start from April 29th and will be available for a year, promoting the rich heritage of Matsuya Ginza.

Guided Tours and Giveaways

During this celebratory period, patrons will have opportunities to join guided tours, exploring hidden gems of Matsuya Ginza while ensuring an immersive experience of the store’s historical significance. Additionally, a special giveaway will reward the first 100 participants each day with delightful treats related to Ginza.