#Japan #Tokyo #FamilyMart #Lucky Bag #Matsudaira Ken

Matsudaira Ken Joins FamilyMart as Year-End Campaign Ambassador

As the year draws to a close, FamilyMart is all set to kick off an exciting New Year campaign, with the beloved actor Matsudaira Ken taking on the role of ambassador. From November 11, 2025, fans and customers can enter a lottery for the highly anticipated 'Fanima Ken Lucky Bag,' filled with a delightful assortment of original merchandise, all designed to make the New Year celebration extra special.

In alignment with FamilyMart's ongoing commitment to creating a joyful shopping experience under the slogan 'Fun and Savings,' this campaign aims to spread cheer during the festive season. Matsudaira Ken expressed his enthusiasm for the role, acknowledging the responsibility he feels as an ambassador, and he aims to bring even more joy to FamilyMart's customers.

What’s Inside the Lucky Bag?

The 'Fanima Ken Lucky Bag', priced at ¥3,000 (tax included: ¥3,300), promises to deliver a treasure trove of items that add a festive flair to your New Year gatherings. Notably, this bag features:

• - A6-sized Fanima Ken playing cards: Featuring unique designs that are perfect for family fun during the holidays.
• - Stainless steel tumbler: A stylish, gold-colored tumbler designed for both hot and cold beverages—essential for those cozy winter moments.
• - Lunch mat: Adorned with Matsudaira Ken’s cheerful smile, this vibrant mat is sure to brighten up mealtime.
• - A coupon booklet valued at ¥3,000: This enticing addition includes discounts on popular FamilyMart items, ensuring customers enjoy their favorite treats without breaking the bank.

Each purchase also comes with an intriguing 'Fortune Card’ that holds the chance to win Matsudaira Ken's autograph or even ¥10,000 worth of FamilyMart points. With a thrilling 1 in 500 chance for the points and 1 in 3,000 for the autograph, this adds an exciting layer to the unboxing experience.

Key Dates for the Lucky Bag Lottery

• - Lottery Application Period: November 11 (Tue) 10:00 AM to November 24 (Mon) 11:59 PM
• - Announcement of Winners: November 26 (Wed) via email
• - Pickup Date for Winners: January 1 (Thu) 10:00 AM to January 14 (Wed) 11:59 PM

Applications are limited to one entry per person, and with many eager participants, a lottery draw will determine the lucky winners of this specially curated package.

Matsudaira Ken Shares His Thoughts

In honor of his appointment, Matsudaira Ken shared his excitement for the New Year campaign, stating, "I feel the gravity of this role." He highlighted FamilyMart's reputation for fun and variety, noting how he often shops there for both food and clothing. For the lucky bag, he particularly recommends the playing cards, indicating they’re perfect for family enjoyment during the New Year celebrations.

“Let’s have fun together with the 'Fanima Ken Lucky Bag' and enjoy it to the fullest this New Year!" he encouraged to fans and FamilyMart patrons.

Conclusion

FamilyMart aims to be more than just a convenient store; they're building a community that feels familial. With exciting campaigns like this one featuring Matsudaira Ken, they are striving to create an essential space for customers, full of joyful moments and treasured memories. Don’t miss out on your chance to join in the New Year festivities by applying for the 'Fanima Ken Lucky Bag' on FamilyMart’s online platform!

Click here to enter the Lucky Bag lottery!

Note: Application details and additional rules are to be confirmed on the lottery page, which will be available starting November 11, 2025.