#Sweden #Lund #Safeture #Amadeus #Cytric

Safeture Partners with Amadeus

In an exciting development for traveler safety technology, Safeture AB, a leading Swedish provider specializing in people risk management, has announced a strategic two-year partnership with Amadeus, the foremost travel technology company globally. This collaboration is poised to enhance Safeture’s offerings, particularly through integration with Amadeus's popular travel booking platform, Cytric.

The collaboration aims to embed Safeture's innovative risk management solutions within the Amadeus Cytric Connect App Center. This integration will significantly broaden the reach of Safeture's services to a vast global clientele that includes corporations and travel agencies.

Magnus Hultman, the CEO of Safeture, expressed enthusiasm for this partnership, stating, “Teaming up with Amadeus, the best in the business, allows us to leverage their extensive Global Distribution System (GDS) to enhance our capabilities.” The agreement is not merely a business transaction; it’s a commitment to improving traveler security in an ever-evolving and unpredictable world.

Under the terms of the partnership, Safeture’s platform will become available to all existing users of Amadeus Cytric’s services worldwide. Discussions with multiple customers are underway, indicating a strong interest in switching to Safeture’s advanced solutions. This dynamic move underscores the increasing need for robust travel safety measures amidst growing uncertainties.

Safeture has made a name for itself since its founding in 2009, crafting solutions that prioritize the safety of individuals traveling for work or leisure. By combining cutting-edge technology with innovative practices, they assist organizations in safeguarding their employees effectively. The partnership with Amadeus reflects Safeture's ongoing commitment to expanding its global presence while reinforcing its position as a leader in travel risk management.

In the words of Hultman, “This partnership is a pivotal step in making the world of travel safer, leveraging technology that integrates seamlessly into existing systems, while also preparing for future challenges.” Safeture’s dedication to security aligns with Amadeus’s mission to enhance the travel experience through advanced technology solutions.

Amadeus, headquartered in Madrid, Spain, serves over 190 countries, delivering essential tech solutions for airlines, hotels, travel agencies, and other suppliers in the travel sector. Their reputation for innovation in shaping the future of travel aligns perfectly with Safeture’s goals to innovate and safeguard travelers across the globe.

The collaboration marks a significant milestone in both companies’ efforts to prioritize traveler security and advance risk management strategies that effectively respond to the complexities of modern travel. As they pave the way for a more secure travel landscape, stakeholders and travelers alike can look forward to the benefits this partnership heralds.

For more information about Safeture and its partnership with Amadeus, visit Safeture's official website or contact Magnus Hultman directly at +46 706 00 81 66 or via email at [email protected]