POKER FACE 35th
2025-11-07 00:45:45

POKER FACE Celebrates 35th Anniversary with Exclusive Eyewear Collaborations

Celebrating 35 Years of POKER FACE



In an extraordinary homage to its 35th anniversary, POKER FACE, a renowned eyewear select shop, is partnering with five notable brands from Japan’s eyewear scene to unveil a special collection. The first drop is set to be released on November 8, 2025, including exclusive models from brands like EYEVAN, 999.9, and ayame, available at POKER FACE stores nationwide and online.

The anniversary collection is a testament to POKER FACE's long-standing commitment to eyewear culture while showcasing its unique aesthetic vision. The collaboration emphasizes respect for each brand's identity and craftsmanship, successfully merging their strengths with POKER FACE's distinctive approach. The result is not merely a commemorative model but a timeless collection designed to be cherished across generations.

The First Drop of the 35th Anniversary Collection


01 | EYEVAN for POKER FACE


The collaboration with EYEVAN marks a historic moment as it becomes the first exclusive model. Known for reconstructing classics with a modern touch, EYEVAN has produced a refined combination model that features parts from its most popular historical designs.
  • - Model Name: Trader
  • - Price: ¥52,800 (tax included)
  • - Colors Available: 5 (BBR, DNM, PBK/P, PBK/G, OD)
  • - Design Features:
- Intricate engraving by the Manre Bridge from the E-500 series.
- Original curved elements with stripes featured in the


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Topics Consumer Products & Retail)

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