Sara Lee® Bread Expands Its Half Loaf Line With Three Exciting New Flavors

Sara Lee® Bread Expands Its Flavorful Half Loaf Line



In an exciting development for bread lovers, Bimbo Bakeries USA has announced the expansion of its Sara Lee® Half Loaf line. Starting October 2025, consumers will be able to enjoy three enticing new flavors: Sara Lee® 100% Whole Wheat Half Loaf, Sara Lee® Sourdough Half Loaf, and Sara Lee® Hawaiian Half Loaf. Designed specifically for smaller households, these options aim to enhance meal experiences without leaving too much bread leftover.

New Flavor Profiles



The new 100% Whole Wheat Half Loaf is hearty and packed with vibrant flavor, offering 13 grams of whole grain per slice. It's an ideal choice for everyday meals, whether you're making sandwiches or enjoying it toasted.

The Sourdough Half Loaf is a celebration of classic taste, boasting a soft texture with a tangy profile that can elevate any snack or meal. Its versatile flavor makes it suitable for sandwiches, toast, and beyond.

Lastly, the delightful Hawaiian Half Loaf brings a sweet, pillowy texture that invokes a tropical sensation. This loaf promises to add a unique twist to your meals and snacks, making mundane breakfasts and lunches feel special.

Sustainability and Flexibility



Baked with no high fructose corn syrup, artificial colors, or flavors, all Sara Lee® Half Loaves maintain the fresh taste and soft texture that consumers expect from the brand. The smaller size not only offers versatility in meal preparation but also contributes to reducing food waste, aligning with a growing consumer desire for sustainable food choices.

Current offerings in the Half Loaf line include the popular White, Honey Butter, and 9 Grain varieties. The addition of these new flavors means that customers will have a wider range of delicious options to choose from, aligning perfectly with today’s desire for convenient and flavorful meal solutions.

Nick Pitone, the Senior Brand Manager at Sara Lee® Bread, expressed excitement about these new releases: "Our new Sara Lee® 100% Whole Wheat, Sourdough, and Hawaiian Half Loaves give shoppers delicious flavors they crave in a portion size that works for smaller households. It's the taste you love, in a smaller serving."

Availability



These new varieties will be available across Walmart and other retail locations nationwide starting in October 2025, with a suggested retail price of $2.49. Fans of Sara Lee® Bread can expect the same commitment to quality and flavor that they have come to know and trust.

For further details and updates, consumers are encouraged to visit SaraLeeBread.com or connect with the company on social media platforms like Instagram and Facebook.

About Bimbo Bakeries USA



Bimbo Bakeries USA operates over 50 manufacturing facilities and more than 11,000 distribution routes in the United States. They are widely recognized for their commitment to quality and innovation within the baking industry, managing iconic brands that include Arnold®, Artesano®, and Ball Park®. Bimbo Bakeries USA is a subsidiary of Grupo Bimbo, S.A.B. de C.V., the largest baking company globally, with operations extending across 35 countries.

In this context of expanding product offerings, Sara Lee® continues to adapt and innovate to meet the dynamic demands of consumers, solidifying its position as a leader in the baking sector.

Topics Consumer Products & Retail)

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