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Eisai and Linus Health Launch ExploreYourBrainHealth.com

In a significant move to foster awareness and engagement in brain health, Eisai Inc. and Linus Health have introduced an innovative online resource, ExploreYourBrainHealth.com. This launch coincides with National Alzheimer's Disease Awareness Month, emphasizing the growing importance of understanding cognitive health for adults.

The website serves as a free, interactive platform aimed at empowering individuals to take charge of their cognitive well-being. It offers various features designed to help users comprehend their brain health better and discover practical steps they can take to support it. The goal is not only to educate but also to facilitate meaningful discussions with healthcare providers and family members.

Key Features of ExploreYourBrainHealth.com

ExploreYourBrainHealth.com is structured around three main areas:

1. Memory and Thinking:
Users engage in a brief exercise curated by healthcare professionals that evaluates their memory, focus, and thought processes.

2. Lifestyle Factors:
The platform poses questions concerning lifestyle elements such as sleep patterns, physical activity, mood, and daily routines that can influence cognitive health.

3. Personal Priorities:
It encourages users to reflect on their personal cognitive health priorities, identifying the abilities and activities they wish to maintain for the future.

At the conclusion of these assessments, users receive a personalized Brain Health Report™, summarizing their inputs with practical insights and additional resources. This comprehensive report not only provides educational content but also suggests how to discuss findings with healthcare professionals and links to supplementary resources for further exploration.

The Importance of Brain Health Awareness

The initiative comes at a crucial time, as research indicates a pressing need for increased education about brain health. A study from the University of Michigan National Poll on Healthy Aging, commissioned by the Alzheimer's Association, revealed that nearly 90% of adults aged 40 and older prioritize maintaining brain health on par with, or even above, physical health. Intriguingly, while the importance of cognition is widely recognized, only 9% of adults report feeling knowledgeable about how to actively support their brain health.

Tory Burgio, Vice President of US Neurology Commercial at Eisai, highlighted, "Brain health is deeply personal, and people deserve approachable ways to better understand the factors that may impact it. Through our support of ExploreYourBrainHealth.com, we aim to reflect individual priorities and provide practical resources that facilitate informed discussions with loved ones and healthcare providers."

David Bates, PhD, CEO of Linus Health, also noted, "Many people seek clarity on their brain health but are often met with a barrage of contradicting advice or overwhelming amounts of information. This platform is crafted with input from cognitive health experts and is intended to deliver personalized, reliable information in a user-friendly format. Our ambition is to empower individuals to engage more confidently in conversations about their cognitive health."

It is important to clarify that while ExploreYourBrainHealth.com is a valuable educational tool, it does not replace professional medical advice, diagnosis, or treatment. Users are encouraged to share their Brain Health Report with healthcare providers to address any concerns regarding their cognitive health.

About Eisai and Linus Health

Eisai Inc. is committed to advancing human health care and is dedicated to innovative research, particularly in the fields of cancer, Alzheimer’s disease, and other neurological disorders. Their mission revolves around enhancing the treatment journey and addressing the unmet needs within the healthcare landscape.

On the other hand, Linus Health is a digital health company that specializes in early detection and intervention in brain health through science-driven assessments and AI analytics. By collaborating with healthcare delivery organizations and research institutions, they aim to improve cognitive health outcomes on a global scale.

In summary, the launch of ExploreYourBrainHealth.com marks a pivotal step towards increasing awareness and understanding of brain health, inviting adults to engage actively and informed in their cognitive well-being.