Goodberry's Frozen Custard Partners with NHL Star Seth Jarvis for Exciting New Campaign

Goodberry's Frozen Custard Teams Up with NHL Star Seth Jarvis



In a thrilling announcement, Goodberry's Frozen Custard, a beloved ice cream brand in North Carolina, has revealed a partnership with professional hockey player Seth Jarvis from the Carolina Hurricanes. This collaboration aims to elevate fan experiences and introduce a range of limited-edition products, all while supporting a great cause.

A Sweet Partnership


Founded in 1988, Goodberry's is well-known for its high-quality frozen custard made from all-natural ingredients. The company has been an integral part of the North Carolina community, particularly linked to the local hockey scene. H.J. Brathwaite, the president and CEO of Goodberry's, expressed excitement about teaming up with Jarvis, highlighting their shared commitment to the community and the positive impact they intend to create through this partnership.

Seth Jarvis, an Olympic athlete and standout forward for the Carolina Hurricanes, further adds to the appeal of this collaboration. “Goodberry's has always been a part of North Carolina hockey culture,” he noted. Jarvis, who has garnered attention for his skills on the ice, is equally beloved off the ice for his genuine personality and connection with fans.

New Flavors and Experiences


To kick off the partnership, Goodberry's will introduce unique, limited-edition cups featuring Jarvis's branding across all ten of its locations in North Carolina. Customers are encouraged to purchase one of these cups and share their experience on social media using the hashtag #CellyWithTheCup. Fans participating in the campaign will have the chance to win exclusive signed memorabilia from Jarvis and prizes from Goodberry's.

Jarvis has also contributed to the creation of a new flavor for the promotion, which he describes as “a ten out of ten” and is excited about its charitable aspect. A portion of sales from the limited-edition products will support Duke Children's Hospital, emphasizing the importance of giving back to the community.

As Brathwaite pointed out, the collaboration runs deeper than just business; it symbolizes a union of sports and community spirit. Goodberry's intends to provide memorable experiences that combine the love of hockey with cherished sweet treats, creating a fun-filled atmosphere for patrons.

Community Engagement and Fun Promotions


The element of community engagement will be prevalent throughout the collaboration. Fans are invited to take part in various activities and events aimed at bringing people together, further strengthening ties within the community. By fostering these experiences, Goodberry's and Seth Jarvis seek to create a sense of belonging for everyone involved.

With the launch of their first limited-edition cup, there is a palpable buzz of excitement among fans and customers alike. The promotion will not only showcase some delightful new flavors but also encourage participation from everyone who loves dessert and hockey.

Goodberry's Frozen Custard continues to thrive as a key player in the North Carolina dessert scene, blending their signature quality with innovative partnerships like the one with Jarvis. The brand's commitment to the community and its loyalty to the sport of hockey reflects its values and vision.

For more details about this exciting partnership, the limited-edition Jarvis items, and how to participate in the #CellyWithTheCup promotion, visit Goodberry's official website. This collaboration undoubtedly sets the stage for a delightful season of community connection, sweet treats, and unforgettable hockey moments.

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