Ascend Wellness Holdings and Mister Jones: A New Era for Cannabis in New Jersey
Ascend Wellness Holdings, Inc. (AWH), a prominent multi-state cannabis operator, has recently announced an exciting partnership with Mister Jones, LLC, led by the dedicated cannabis advocate Lerone Jones. This collaboration is noteworthy, as it is among the first agreements established under New Jersey's Assembly Bill A4151, which legally promotes investment in diverse cannabis businesses.
Set to open its doors on December 19, the new Mister Jones Dispensary will be located at 655 US-46 in Little Falls Township, NJ. This location is expected to reshape the local cannabis landscape by enhancing accessibility and providing valuable resources to consumers.
Lerone Jones, who previously served as the Floor Supervisor at Ascend Montclair, played a critical role in the growth of Ascend's operations. His journey, which includes founding Green Garden Advisors, has solidified his stance as an advocate for legal cannabis use in New Jersey. In 2017, he actively contributed to understanding Nevada's adult-use cannabis model, laying the groundwork for his vision for Mister Jones.
Lerone expressed excitement about rejoining Ascend in this new venture, emphasizing the shared mission to ensure cannabis is accessible and beneficial for all. He firmly believes in the potential of cannabis to create job opportunities and stimulate local economies, particularly in communities adversely affected by historical policies like The War on Drugs. With this partnership, Lerone aims to prioritize customer education and responsible cannabis use, advocating for the plant's benefits.
Grazia Laurendi, Regional Director of New Jersey for Ascend Wellness, highlighted the importance of this collaboration, stating, "Partnering with Lerone and Mister Jones, LLC provides us an exciting chance to widen our impact in New Jersey. Lerone's profound knowledge of the cannabis sector and his advocacy dedication truly make him the perfect partner for this endeavor. We're proud to help bring this retail space to life in Little Falls and contribute to its local economy."
The Mister Jones Dispensary will be operational daily from 8 AM to 10 PM, with a grand opening event scheduled for December 19, featuring various giveaways, promotions, and special in-store activities to celebrate the launch.
Ascend's commitment to social equity in the cannabis space is evident through initiatives like the CO-LAB for Social Equity, which focuses on restorative justice and economic empowerment. This program seeks to support mentorship, education, and funding for aspiring cannabis entrepreneurs from underrepresented backgrounds. Through these efforts, Ascend aims to foster inclusivity and create pathways for minority-owned businesses to thrive.
About Mister Jones, LLC
Founded by Lerone Jones, Mister Jones, LLC is committed to promoting responsible adult-use cannabis and making a positive impact in local neighborhoods. With an emphasis on education and accessibility, Mister Jones endeavors to enhance the cannabis shopping experience for all consumers.
About Ascend Wellness Holdings, Inc.
Ascend Wellness Holdings is a vertically integrated cannabis operator with a presence in various states, including Illinois, Maryland, Massachusetts, Michigan, New Jersey, Ohio, and Pennsylvania. They own and operate top-tier cultivation facilities and produce award-winning strains, providing a diverse range of cannabis products for retail and wholesale consumers. For additional insights on AWH, visit
www.awholdings.com.