#Japan #Tokyo #Travel Experience #Japan Airlines #Doko ka ni Mile

Celebrating a Decade of Adventure with JAL's 'Doko ka ni Mile'

Japan Airlines (JAL) is proud to announce the upcoming celebration of its innovative domestic award ticket service, 'Doko ka ni Mile', marking ten successful years on December 12, 2025. To express gratitude to its valued customers, JAL will launch the 'Doko ka ni Mile 10th Anniversary Campaign', which will run for a year, starting December 2025.

Since its inception in 2016, 'Doko ka ni Mile' has operated under the unique concept that the fun of travel amplifies when the destination remains a mystery. This fascinating approach has opened up new and exciting travel opportunities for many adventurers. The service started from Tokyo (Haneda) and has steadily expanded to include airports in Osaka (Itami, Kansai), Fukuoka, Sapporo (New Chitose, Okadama), Okinawa (Naha), and even some remote islands in Kagoshima. Over 700,000 customers have taken advantage of this service, enjoying unexpected and delightful encounters with various destinations, leading to a remarkable repeat customer rate of over 70%.

JAL’s commitment to innovation and quality has not gone unnoticed. The airline has received prestigious accolades such as the 'Nikkei Excellent Products and Services Award' and the 'Good Design Award', affirming its position as a pioneer in expanding the ways individuals can enjoy travel. 'Doko ka ni Mile' has truly set a new standard in Japan's aviation services.

As part of the first phase of the anniversary celebration, JAL will introduce the 'Travel and Win! Doko ka ni Mile 10th Anniversary Present Campaign', starting on December 8, 2025. Customers who travel using either 'Doko ka ni Mile' or 'Doko ka ni Mile Southern Islands' within the specified period will have the chance to win luxurious prizes through a drawing.

Details of the Campaign

• - Eligible Travel Period: From December 12, 2025, to January 22, 2026.
• - Please Note: Reservations made using coupons or JAL Mobile benefits do not qualify for the lottery.

Prizes Available

• - Grand Prize (A Prize): Entry ticket to a special event featuring popular actress Suzu Hirose for 40 lucky winners.
• - Second Prize (B Prize): 10,000 miles awarded to 100 winners.

How to Enter

To enter the campaign, customers are encouraged to sign up through the following website:
https://www.jal.co.jp/jp/ja/121campaign/2025/dokokani-10th/vol1/

The details of additional phases of the campaign will be announced on the official website as information becomes available. JAL looks forward to creating more memorable travel experiences for its customers throughout this special year, as it celebrates a decade of connecting people through adventure and exploration.