Rental Nikken's Generous Contribution to Ashikaga City
On September 7, 2026, Rental Nikken, headquartered in Minato, Tokyo, made a significant impact by donating critical resources to Ashikaga City, the birthplace of the company. Utilizing Japan's corporate hometown tax program, the company contributed 50 freezers for heatstroke prevention and two baby care rooms, known as "mamaro™" and "mamaro solana™," to support local initiatives aimed at helping children thrive.
The donation was aligned with Ashikaga City's projects focused on fostering an environment where children can grow up healthily and happily. This initiative culminated in a ceremony held at the Ashikaga City Hall on September 4, 2026, where Rental Nikken was honored with a certificate of appreciation for their generous contributions.
Founded in 1967, Rental Nikken celebrates 59 years in operation this year. Earlier in March, the company strengthened its ties with Ashikaga City through various collaborations, including support for introducing toilet cars and establishing emergency assistance agreements. These initiatives reflect the company's commitment to the local community aligned with its anniversary celebrations.
During discussions with local officials, Rental Nikken identified crucial needs such as encouraging students to utilize neck coolers on their way to and from school and improving childcare facilities for activities like breastfeeding and diaper changing. To address these needs, the company decided to donate 50 heatstroke prevention freezers and two baby care rooms.
The freezers come with unique designs featuring Rental Nikken's original characters, "Share" and "Cure," alongside Ashikaga City's mascot, "Taka-uji-kun." Additionally, the baby care rooms have been designed to showcase these characters alongside illustrations of construction machinery that symbolize the company's core business.
Details of the Donation
- - Item Donated: Heatstroke Prevention Freezers
- - Quantity: 50 units
- - Capacity: 125L
- - Installation Locations: Local elementary schools in Ashikaga City
- - Purpose: Cooling and storage for neck coolers
- - Item Donated: Indoor Baby Care Room (mamaro™)
- - Location: Inside Ashikaga City Hall
- - Operational Date: September 7, 2026
- - Usage: For parents with small children and those engaging in breastfeeding.
- - Item Donated: Outdoor Baby Care Room (mamaro solana™)
- - Expected Installation: November 2026
- - Location: Ashikaga Flower Park Plaza (Citizen Plaza)
- - Purpose: For outdoor events, childcare support, and disaster response.
The appreciation ceremony held on September 4 included an unveiling of the donated freezers and the indoor baby care room "mamaro™" with recognition from city officials. Rental Nikken's president, Yoshiyuki Saito, participated in the event, underscoring the significance of this community partnership.
Looking ahead, Rental Nikken will continue to value its strong ties to Ashikaga City, focusing on the development of the local community and creating a safe and secure living environment. Their contributions are part of a broader effort to tackle regional challenges related to heatstroke prevention, childcare support, and disaster management. The introduction of the outdoor baby care room "mamaro solana™" aims to enhance childcare facilities and disaster readiness further, thereby significantly benefiting the community at large.
For more detailed information on the baby care room "mamaro™," you can check out the press release by Trim Co., Ltd.
Here.