HUAWEI Mobile Services Unveils Winter Festival Campaign and GameCenter App

HUAWEI Mobile Services Launches Seasonal Campaign and New GameCenter App



HUAWEI Mobile Services (HMS) recently initiated its global winter festival campaign, which runs from December 1st to January 14th. This month-long celebration aims to infuse a bit of holiday magic into digital experiences, offering exclusive rewards, special promotions, and festive surprises across various applications within the HMS ecosystem, including AppGallery, Games, HUAWEI Mobile Cloud, HUAWEI Watch Face Store, and HUAWEI Browser.

The newly launched GameCenter app will be available in Europe beginning December 22nd, significantly expanding the gaming portfolio of HMS by providing instant access to enjoyable gaming experiences. The campaign, themed “Let’s Celebrate Winter Holidays with HUAWEI Mobile Services,” reflects the company’s commitment to creating joyful, safe, and hassle-free holiday experiences for users.

A Festive Journey through the HMS Ecosystem



The winter festival emphasizes HMS’s robust multi-service ecosystem, providing users with a rich array of festive activities, exclusive offers, and premium rewards:

  • - AppGallery invites users to participate in festive prize draws for premium items like the HUAWEI FreeClip, HUAWEI nova 12S, and HUAWEI MatePad 11. Users can also enjoy discount coupons worth €5, reducing prices on selected applications by up to 90%.

  • - Games (through AppGallery) offers players the chance to receive up to €30 back (30% cashback) on game purchases amounting to €100—perfect for delightful gaming sessions during the holiday season.

  • - HUAWEI Mobile Cloud ensures secure and simple cloud storage for devices linked to HUAWEI ID, plus exclusive holiday discounts allowing users to enjoy a 30% discount on annual subscriptions alongside other promotional offers.

  • - HUAWEI Watch Face Store is set to expand its creative offerings with new designs for the recently launched HUAWEI Watch GT 6 series. Users can take part in drawings for exciting prizes such as the HUAWEI WATCH GT 6, HUAWEI Matepad 11.5S, or HUAWEI MateBook D16 i5, alongside cash coupons for seasonal watch face customizations.

  • - HUAWEI Browser comes equipped with tracking protection and incognito browsing features for user safety. By conducting searches through the HUAWEI Browser, users can earn points via daily searches, redeemable for gift cards from popular retailers including HM, Otto, Nike, Amazon, Zalando, MediaMarkt, and Foot Locker.

  • - The GameCenter app introduces over 400 mini-games ranging from puzzles and match-3 games to shooters and popular titles like Bang Bang Survivor and Haunted Dorm, all playable without downloads. Users can earn in-game coins by logging in daily, playing games, and making referrals. These coins can be exchanged for coupons worth €1 in the ecosystem.

Note: The campaign’s availability, rewards, and prize specifics may vary by country. Users are encouraged to check the terms and conditions in their local HMS apps.


Celebrating the Season with Innovation



HUAWEI’s winter festival campaign and the launch of GameCenter underscore its mission to deliver intelligent and connected experiences for users, particularly during the holiday season. As millions come together to celebrate, engaging with secure services, meaningful rewards, and joyful interactions throughout the HMS ecosystem becomes easier than ever.

About HUAWEI Mobile Services



HUAWEI Mobile Services aims to provide users worldwide with a comprehensive mobile experience. Services include AppGallery, Watch Face Store, Mobile Cloud, Browser, Assistant, Petal Ads, and more—designed to enhance the smart lifestyle for every Huawei device user. HMS has solidified its position as one of the top three mobile ecosystems globally. The HMS Core focuses on offering easy-to-use development and functional components for app developers, actively fostering a multiplatform ecosystem that supports various devices, including smartphones, smartwatches, tablets, and smart displays.

Topics Consumer Technology)

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