#Japan #Tokyo #Tirol Chocolate #Hina Matsuri #Seasonal Treat

Celebrate Hina Matsuri with Big Tirol Chocolate!

Tirol Chocolate Co., Ltd., based in Chiyoda, Tokyo, is excited to announce the launch of their latest seasonal treat, Big Tirol Hina Matsuri, set to hit the shelves on January 19, 2026. This unique product allows you to celebrate Hina Matsuri, the traditional Japanese festival honoring girls, in a fun and accessible way.

A Sweet and Decorative Experience

The Big Tirol Hina Matsuri comes in a specially designed box that transforms into a beautiful tiered hina dan (doll display). This product allows everyone, even those with limited space, to enjoy the festive spirit of Hina Matsuri right at home. The individually wrapped chocolates feature adorable illustrations of hina dolls, making it not just a delectable treat but also a charming decoration.

Customers who have enjoyed the product have shared their thoughts, saying things like, “Too cute to eat!” and, “Exceeded my expectations!” It’s no wonder that this seasonal specialty has been beloved by chocolate fans for over a decade.

Create Your Own Name Banner

What sets this product apart is its interactive component. Each package includes a name banner that you can personalize by writing a name with a permanent marker. This feature adds a touch of customization, allowing you to make the celebration more personal and meaningful.

Delicious and Unique Flavors

The Big Tirol Hina Matsuri includes three delightful flavors:
1. Bis (the classic favorite),
2. Fuwari Peach (a refreshing limited-time flavor that captures the essence of spring),
3. Strawberry Vanilla (a charming layered treat).

This variety ensures that there’s something for everyone to enjoy.

Watch How to Assemble!

Curious about how to put together your hina display? Check out the assembly video here for a quick guide.

Availability and Pricing

The Big Tirol Hina Matsuri will be available from January 19, 2026, through the official Tirol Chocolate online store and select retailers. Each box contains 14 pieces (4 Bis, 4 Fuwari Peach, and 4 Strawberry Vanilla) for a suggested retail price of 324 yen, including tax.

Please note that availability may vary by store, and supplies are limited. Certain packaging designs and expressions of the hina dolls will be randomly included.

About Tirol Chocolate

Established in 2004 after separating its product planning and sales division from Matsuo Seika, which was founded in 1903 in Tagawa, Fukuoka, Tirol Chocolate Co., Ltd. embraces the mission, “To make you smile.” Originally created to deliver a high-quality chocolate experience at an affordable price, Tirol Chocolate has grown their lineup to include not only classic products but also innovative collaborations, seasonal variations, and adventurous new flavors, boasting over 600 unique varieties.

To explore more about Tirol Chocolate:
Official Online Store
Official Website
Instagram
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LINE Official
TikTok

Celebrate this Hina Matsuri season not just with sweet treats but with a delightful experience that brings joy to families everywhere!